Hereford United unveiled the new 08/09 replica home kit made by Nike. Hereford originally played in an all-white strip, but their traditional colours are white shirts and black shorts.
This dates back to the end of the Second World War when they used material from blackout curtains to make shorts when they ran out of white material. However they have occasionally reverted to an all-white strip, most recently in the 2004-05 and 2005-06 seasons.
Hereford's shirt sponsors have been Sun Valley Poultry (now Cargill) since 1991, the biggest employer in Hereford. The Sun Valley logo remains on the shirt presently despite the change of company name. A new three year sponsorship deal was agreed in May 2007 which will extend the sponsorship to 19 years, one of the longest in British football history.
Hereford's shirt & kit wear suppliers are M and M Direct, another large employer in Herefordshire who have supported the club for many years.
The new shirts have been delivered and are available in all the usual sizes from the Club Shop, or by purchasing online.
Online prices, which include postage and packaging are: