Football Shirt Culture.com

World champions Italy unveiled their new away team uniform Tuesday prior to their important November 17th qualifier against Scotland in Glasgow.

The white shirt was unveiled by team officials, coach Roberto Donadoni, FIFA World Player of the Year Fabio Cannavaro and PUMA Italia General Manager Andrea Rogg.

"PUMA’s 2006 Italia shirt was a big success with consumers and, of course, on the field," says Filip Trulsson, Business Unit Manager, Teamsport, PUMA. "This new away shirt shows the perfect blend of fashion and performance in PUMA’s new national team kits… classic styling and cleans lines combined with subtle details like the Italian tri-color and contrasting colors around the edges. We know that Italy and all of our PUMA national teams will be the best looking teams when they go on the road in their away shirts."

"The new Italia white shirt stands out for style and elegance" says Virginia Filippi, FIGC General Manager, who adds: "During these five years we consolidate our partnership with Puma thanks to great collaboration and mutual esteem, so we hope to repeat our sport and economic successes reached until today."

The shirt is part of PUMA’s v1.08 collection that will be launched globally in January 2008, featuring lightweight moisture-wicking materials, mesh layers and welded-technology in its performance apparel pieces. The shirt provides improved freedom of movement and fit from older versions, including special back construction with two-piece mesh fabric.

The inner mesh layer includes small holes and is hydrophilic – thereby absorbing water and wicking away a player’s sweat, while the outer layer provides the ideal smooth surface to print the player names and numbers.