Southend United's first team unveiled their all new 2009/10 home Nike kit in their game against Cheltenham Town.
The Blues have reverted to a more traditional look for next season compared to this years strip.
The kit has once again been manufactured by sporting giants Nike, which continues to be popular with supporters and will be out for general sale from 9am on Friday, June 19.
The navy shirt with white sleeves is made with Nike's latest Dri-fit material and constructed to draw away sweat and keep the body cool and comfortable. The shirt uses Nike Dri-fit mesh panelling across the back of the shirt to keep body ventilated.
InsureandGo remain the sponsors on both the front and back of the shirt, and South East Essex College continue to sponsor the shorts.
This season also see's a first for the Club, with the introduction of a Women's Fitted shirt.
The shirt is designed for a more flattering and comfortable fit which comes in sizes 6-8, 8-10, 10-12, 12-14, 14-16 and 16-18.
Thanks to Steve