Southend United have unveiled their new away kit for the 09/10 season at Meet the Blues Day.
Following the popularity of last season yellow change strip United have once again decided to keep the colour.
The kit has once again been manufactured by sporting giants Nike, which continues to be popular with supporters and is now on general sale.
The yellow shirt with blue sleeves is made with Nike's latest Dri-fit material and constructed to draw away sweat and keep the body cool and comfortable. The shirt uses Nike Dri-fit mesh panelling across the back of the shirt to keep body ventilated.
This season has also seen a first for the Club, with the introduction of a Women's Fitted shirt.
The shirt is designed for a more flattering and comfortable fit which comes in sizes 6-8, 8-10, 10-12, 12-14, 14-16 and 16-18.