Júbilo Iwata unveiled the new 2010 Home football kit made by Puma.
The team started out as the company team for Yamaha Motor Corporation in 1970. After making its way through the Shizuoka and Tōkai football leagues, it played in the Japan Soccer League until it reorganized as the J. League at the end of 1992.
Júbilo means 'exultation' in Portuguese and Spanish.