Colo Colo released their 2011 home and away football kits made by umbro last month, and now they launched their new Copa Libertadores football shirts..
The team colours (white and black) portray the philosophy of the founders: "The white shirt stands as a symbol of purity in principles and intentions and the black of the shorts represents the determination to always fight for victory." The black bar above the badge symbolizes the early death of David Arellano who is remembered for having founded one of the most important teams in Chile.
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-Hajduk celebrates their 100th anniversary
-Colo-Colo celebrates the 20th anniversary of winning rhe Copa libertadores (the only club in chile with this cup)
The letters seen in gold are the anthem of the club (a beautiful anthem by the way)
especially with the background text...?!
http://www.sportsandfashionmall.com/ViewImages.asp?ProductID=296
The black bar above the badge symbolizes the early death of David Arellano who is remembered for having founded one of the most important teams in Chile.
oops...nevermind
It's a part of the logo, but I don't know why it is there