AS Roma Unveils Updated Brand Identity

AS Roma, upon completing its 86th year of competition, introduces an updated brand identity system that honors and builds on its rich history, highlights the club’s connection to Rome and modernizes one of the most beloved brands in football and establishes the visual direction for the Club for years to come.


Comments (3)

  1. fsc

fuck all these new badges, nothing was wrong with the old ones.

  1. Martin Wollinsky

the ASR is better.

  1. fsc

I miss the spiky, stylised wolf's head from the eighties. Now THAT was a distinctive design.

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