With the support of numerous football stars, adidas unveiled the F50 TUNiT at the Centre Conventiones International Barcelona (CCIB). Lionel Messi and other big-name stars from top European leagues built their own F50 football boots on stage from individual components.
For footballers, customizing a football boot from the various individual adidas F50 TUNiT components to meet their own personal requirements now couldn’t be easier. This unique boot is the third generation of the F50 concept and features both outstanding modularity and the innovative and transparent "AllesKlar" ("All Clear") element. Top players from all over the world will be sporting the new F50.8 TUNiT boot on the pitch from 19 February.
F50 TUNiT technology
Players can choose from several uppers, two different chassis, two different insoles and three stud systems.
The F50 TUNiT allows each player to customize the football boot according to both personal preferences and weather conditions. This includes choosing the colour of the upper. Prevailing weather conditions on the day of play also affect the choice of upper. There are five colours and three different materials to choose from. The first material is an extremely easy-care, durable and non-absorbent synthetic. The second is a soft leather and the third the ultralight and breathable ClimaCool® material.
As a next step, the player chooses between two different chassis. The chassis forms the interior of the shoe and holds the studs. The tuning options are a lightweight standard chassis for perfect stability and optimal distribution of stud pressure as well as an ultralight competition chassis for maximum flexibility in the forefoot and optimum breathability in combination with the ClimaCool® upper.