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West Brom Albion confirm discussions regarding a new club sponsor are continuing with interested parties.

While the negotiations are ongoing, the club is launching its new kits to ensure they go on sale before the Barclays Premier League season gets underway on August 16. Initially, the club will unveil and sell shirts without a sponsors' logo.

They will go on sale from August 1 without a sponsors’ name. Fans buying the ‘blank’ shirts were today promised a sponsors’ logo would be ‘welded’ to the shirts free at a later date. 

The home kit will go on sale in Baggies club shops on August 1. The away kit, which is yellow and black, will be available a week later on August 8. 

Talks have taken place with Carlsberg, Ladbrokes and Birmingham-based van-maker LDV.

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The new Sparta Prague home and away kits for the 2008/2009 season were presented at a press conference by representatives of Nike along with Patrikem Berger and Michael Kadlecem.

For the away kit a big change occurred, Sparta will play the away games in yellow, a colour that symbolizes victory.

Sparta Prague works with Nike for the twelfth year. "Cooperation with Nike in the long term works perfectly, players and coaches are actively involved in the selection of colours and materials.

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Oxford United unveiled the new home kit for 2008/2009 season.The Carlotti designed home kit with blue flashings is made of breathable material and was launched by Miss Oxford Lyndsay Fayle.

Prices are £18.99 for infant sizes, £29.99 for Juniors and £39 for adults

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Middlesbrough’s kit manufacturer Errea have revealed that the club’s new 08/09 home and away shirts are resistant to water and other liquids thanks to unique technology that utilises silver and titanium in the shirt fabric.

Errea’s marketing manager Fabrizio Taddei believes supporters will be amazed by the technology too.

“Middlesbrough are the first and only football club in the world to have utilized this unique material in a football shirt,” said Fabrizio.

“The new shirts are not only fully waterproof but are also resistant to other liquids,” he continued.

Errea are at the forefront of incorporating new scientific breakthroughs into the manufacture of sportswear and utilised ‘nanotechnology’ to make the water-resistant nature of Boro’s new shirts possible.

Nanotechnology is an emerging science which involves working with matter on an ultra-small scale, using individual atoms and molecules.

Fabrizio explains: “Whereas other clothing is often made waterproof through a coating process, tiny particles of titanium and silver have been woven into the yarn of Boro’s new shirts to create a unique fabric.

“We are confident that the new technologies utilised in the manufacturing of the shirts will be appreciated by the players and the supporters.”

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Lukas Podolski, Bastian Schweinsteiger, Philipp Lahm and Tim Borowski will have felt a strong sense of deja-vu as they stepped onto the catwalk in Bayern's brand-new kit for 2008-9. The background music was Seven Nations Army singing "The white stripes“, the official Euro 2008 pre-match anthem which Lahm and Co last heard on 29 June ahead of the tournament final in Vienna.

The occasion on Tuesday was the official unveiling of the club's new away and Champions League strips at the Allianz Arena, in a show staged by premium partner and equipment supplier adidas. "Both kits are wonderfully successful," commented head coach Jürgen Klinsmann.

Frontline Football

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AFC Bournemouth officially unveiled the new home kit for the 08/09 season made by Carbrini from new sponsors JD Sports.

The new sponsorship package is a three year deal and as kit manufacturers and sponsors, the arrangement will see one of JD's exclusive youth fashion brands, Carbrini Sportswear emblazoned across all home, away and replica tops and shorts.

AFC Bournemouth Chief Executive Alastair Saverimutto said, "This is the biggest sponsorship package in the club's history and we're delighted to be working with such a well-known worldwide brand that is JD Sports. This is a very exciting sponsorship package for the football club and we're looking forward to working closely with them in the future."

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Shrewsbury Town unveiled their new kits for the upcoming 08/09 season at a special press launch. Town players and top London models joined together on Monday night to launch Shrewsbury Town's brand new home and away kits and leisure wear from Prostar. The new range of Prostar Team Kits, Training and Leisure Apparel were unveiled with a Fashion Show.

Shrewsbury supporters got their first opportunity to see the kit in the flesh as Town played West Bromwich Albion in a pre-season friendly wearing the new home outfit which has been manufactured by Prostar.

everton

Everton’s kit manufacturer Umbro decided to pull the original set of 08/09 shirts after suffering problems with its producers in the Far East. It is understood there were subsequent quality problems with kits produced for Everton and two other Premier League clubs. 

Umbro would not comment specifically on the quality of the first batch of Everton strips, although the club promised fans that kits going on sale this Thursday would be “of the highest possible standard”. 

An Umbro spokesman said: “The Everton kit delay was due to logistical issues in the Far East.

“We are 100% dedicated to providing clubs and supporters with the highest-quality kit and this will always be our number one priority.

“We produce millions of licensed products per year and take every step to ensure the highest-quality product is delivered to clubs and supporters.”

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Coventry City unveiled their brand new 08/09 away Puma kit ahead of its official release on Saturday 2 August.

Fans got their first look at the highly anticipated black away strip with gold trim, by global sportswear manufacturers Puma, at the official release of the Sky Blues' home kit.

One noticeable difference to this season's away strip is the addition of alternative sponsor StadiArena.

Part-owned by head sponsors the Cassidy Group, StadiArena specialises in converting open-air stadiums into indoor arenas within minutes, providing new revenues to clubs, whilst also delivering legacy and community facilities.