FOOTBALL Federation Australia has announced a new nine-year deal with Nike, saying it is "by far the biggest sponsorship agreement signed for football in Australia and is Nike's biggest ever commitment to any sport in Australia".
Neither Nike nor FFA would detail the dollar amounts of the agreement, saying only that it represented "a significant increase in the value of the previous agreement".
Nike said the deal was significantly bigger on a year-on-year basis than anything else it had signed in Australia.
Nike’s previous biggest deal in Australia was its agreement with the Australian Olympic Committee to provide equipment and apparel for the teams to the 2000 and 2004 Games in Sydney and Athens.
The football sponsorship deal covers the 2010 and 2014 World Cup campaigns, the 2007, 2011 and 2015 Asian Cup campaigns and the 2007 and 2011 Women’s World Cup campaigns.
The terms of the agreement sees Nike provide apparel for all Australia sides run under the FFA banner – the Socceroos, the Matildas (women), the Olyroos (under-23) and the Joeys (under-17) – as well as providing boots to a number of unnamed players.