Puma and AC Milan have today announced an official long-term partnership, that brings together two of the most passionate, iconic and ambitious brands in Football industry.

Effective 1st July 2018, PUMA will become our official partner, global technical supplier and official licensing partner.

No financial details were announced in the club’s official announcement but according to rumours, Milan signed a five-year kit supply partnership with Puma. The contract is apparently worth €12 million (US$14.1 million) a year to the Serie A club, €8 million (US$9.4 million) less than Adidas provided.

Bjørn Gulden, Chief Executive Officer of PUMA said: "We are very proud to be partnering with AC Milan. They are one of the most successful clubs in the Football history with a large, global fan base and the team and their fans show the true spirit of football. If you ask me, the Rossoneri jersey is one of the most iconic jerseys in football. We are looking forward to the next chapter of this legendary football club being with PUMA".

Marco Fassone, our CEO also commented on the new partnership: "I am very pleased to announce our partnership with PUMA, to whom we are bound by mutual esteem and by our common passion for sports and football values. They represent a major international brand and we will be proceeding together in the next few football seasons in our strategic pathway striving to reach new and extraordinary goals off and on the pitch".

It was then Lorenzo Giorgetti, our Chief Commercial Officer to speak: "We are very proud of the agreement signed with PUMA and look forward to starting this new adventure together. PUMA’s mission, quite clearly expressed in the brand positioning with the claim "FOREVER FASTER", perfectly combines with the ambitions of our Club on the pitch and in the commercial development, where PUMA will accompany us as an ideal partner to face the forthcoming challenging football seasons".

 

Comments (1)

  1. Billy bonds sox

Wow that's a massive decline in value / prestige

 
There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
Type the text presented in the image below

LATEST FOOTBALL KITS

Birmingham City 2018-19 Adidas Away Kit

Birmingham City 2018-19 Adidas Away Kit

Birmingham City will adorn a yellow away shirt for the first time in five years during the 2018/19 season. Designed by adidas, the away shirt uses…
Bradford City 2018-19 Avec Sport Third Kit

Bradford City 2018-19 Avec Sport Third Kit

Bradford City AFC revealed the new 18/19 third kit by Avec Sport. The 18/19 third shirt by Avec Sport is exclusive to Bradford City FC and features a…
Bradford City 2018-19 Avec Sport Away Kit

Bradford City 2018-19 Avec Sport Away Kit

Bradford City AFC revealed the new 18/19 away kit by Avec Sport. The 18/19 away shirt by Avec Sport is exclusive to Bradford City and features a…
Sheffield United 2018-19 Adidas Away Kit

Sheffield United 2018-19 Adidas Away Kit

Sheffield United have unveiled their new away kit for the 18/19 season. With a continuation of the club's partnership with kit supplier adidas,…
Lazio 2018-19 Macron Home Kit

Lazio 2018-19 Macron Home Kit

Macron and S.S.Lazio are proud to present the historic 'flag shirt' as the new home shirt for 2018-2019. A shirt that has been voted by many as being…
SM Caen 2018-19 Umbro Away Kit

SM Caen 2018-19 Umbro Away Kit

This is the new Stade Malherbe Caen 18/19 away football shirt by Umbro. The new away kit will be used during the 2018–19 Ligue 1 season, which will…
SM Caen 2018-19 Umbro Home Kit

SM Caen 2018-19 Umbro Home Kit

This is the new Stade Malherbe Caen 18/19 home football shirt by Umbro. The new home kit will be used during the 2018–19 Ligue 1 season, which will…
Coventry City 2018-19 Nike Away Kit

Coventry City 2018-19 Nike Away Kit

Coventry City’s new away kit for the 18/19 season has been unveiled. The new Coventry City FC 18/19 Away Shirt is made of Nike Dry fabric, designed…
Scunthorpe United 2018-19 FBT Away Kit

Scunthorpe United 2018-19 FBT Away Kit

Scunthorpe United unveiled the brand new 2018/19 away kit which has been modelled by club legend Alex Calvo-Garcia The brand new FBT designed and…
Wolfsburg 2018-19 Nike Away Kit

Wolfsburg 2018-19 Nike Away Kit

This is the new VfL Wolfsburg 18/19 away football shirt by Nike. The new away kit will be worn during the 2018–19 Bundesliga, which will be the 56th…
Wolfsburg 2018-19 Nike Home Kit

Wolfsburg 2018-19 Nike Home Kit

This is the new VfL Wolfsburg 18/19 home football shirt by Nike. The new home kit will be worn during the 2018–19 Bundesliga, which will be the 56th…
Liverpool 2018-19 New Balance Third Kit

Liverpool 2018-19 New Balance Third Kit

Liverpool FC and New Balance have launched the team's new third kit for the 2018-19 season. The 2018-19 third kit pays homage to fan favourite kits…
Wigan Athletic 2018-19 Puma Home Kit

Wigan Athletic 2018-19 Puma Home Kit

Wigan Athletic’s new 18/19 Puma home kit has been revealed. A play on Latics’ classic home kit of 1995-98 – the era when Dave Whelan bought the club…
Fulham 2018-19 Adidas Away Kit

Fulham 2018-19 Adidas Away Kit

Fulham unveiled the club’s new 18/19 Adidas Away kit which will carry the Dafabet logo displayed on the front of the playing shirts worn by the First…
Fulham 2018-19 Adidas Home Kit

Fulham 2018-19 Adidas Home Kit

Fulham unveiled the club’s new 18/19 Adidas Home kit which will carry the Dafabet logo displayed on the front of the playing shirts worn by the First…
Cagliari 2018-19 Macron Away Kit

Cagliari 2018-19 Macron Away Kit

Cagliari Calcio and Macron have unveiled the 2018/19 away kit. The main colour of the Cagliari away match shirt is white, to which subtle red and…
Hajduk Split 2018-19 Macron Home Kit

Hajduk Split 2018-19 Macron Home Kit

Hajduk Split and Macron have unveiled the new home shirt that the “Whites” of Split will wear during the new edition of the Europe League, the…
Newport County 2018-19 FBT Football Kits

Newport County 2018-19 FBT Football Kits

The prominent three-striped design that features on both the Newport County 18/19 home and away kits this season is reminiscent of the iconic design…
AC Milan 2018-19 Puma Away Kit

AC Milan 2018-19 Puma Away Kit

AC Milan revealed their new Puma away kit for the 18/19 season. The away shirt comes in the legendary white that has adorned the backs of legends…
Newcastle United 2018-19 Puma Away Kit

Newcastle United 2018-19 Puma Away Kit

Newcastle United have revealed the club's new Puma away kit for the 2018/19 season. Launched under #TheFabricOfNewcastle banner, the kit is a…