dortmund pumaBorussia Dortmund have unveiled Puma as their new official kit supplier. The German sportswear manufacturer will provide BVB´s kits for the next eight years with the reigning German champions being their flagship team. The two parties agreed not to disclose any financial details of the transaction. "Money is no longer the most important thing for us," said Hans-Joachim Watzke, "what´s important now is being successful."

The new partnership, which will commence on 1 July 2012 and last at least until 30 June 2020, was announced in a grand ceremony on Wednesday. "We are back in the field of team sports, and stronger than ever before," said Matthias Bäumer, General Manager at PUMA Germany. In the hierarchy of Bundesliga teams (Stuttgart, Hoffenheim) supplied by Puma, the German champions will occupy the top spot.

"On our home market BVB were our preferred partner," emphasized Franz Koch, CEO at PUMA who look to expand their position as the number three sportswear brand. "We have five of the 20 best football players under contract," said Koch. And now also Lucas Barrios, Neven Subotic, Roman Weidenfeller, Mohamed Zidan and Patrick Owomoyela as well as coach Jürgen Klopp.

"With this long-term contract we wanted to set an example for a strategic partnership," said BVB boss Hans-Joachim Watzke. "We are pleased to have found a partner with such a great image."

BVB Marketing Director Carsten Cramer also pointed out that Borussia Dortmund will not follow every trend in the fast-moving fashion business. "We want to be responsive to the wishes of the fans. Which is not easy in today´s lifestyle-oriented world." The motto of the partnership, "Real Love is Yellow", is based on the club´s motto "Real Love". Puma´s General Manager Bäumer raved: "BVB are fast, young and fun!"

dortmund puma deal

 

Comments (26)

  1. irish michael

class kit 10/10

 
  1. Guest

very beautiful!!! the combination worked very well in this second kit.

 
  1. Guest
  1. Hasan Demir

:eek:: veryyy nice kit 10/10

 
  1. Joe Bloggs

This should be very interesting. Cant wait to see the kit designs with Dortmund's colours, the Kappa kits were not too bad too

 
  1. fsc

better than kappa but what a pity that dortmund didnt choose adidas. dortmund and adidas that would have been really great. yellow black shirt of adidas.....a real pity

 
  1. fsc

@dvd, adidas is probably the most boring kit make. The direct opposite to puma.<br /><br />Adidas just has one or two different designs and the get different colours for each team ... in terms of design and creativity, they are like the Porsche 911 of sportswear!<br /><br />Puma on the other hand has had great and innovative designs and ideas (e.g. the sleeveless and the single pieced cameroon kit, both declined by the ignorant and corrupt FIFA ,,,)<br /><br /><br />Dortmund has made a really good choice by signing Puma.

 
  1. fsc

6 brand new tops next season then

 
  1. fsc

Shame, shame, shame puma suck´s big time!!!

 
  1. fsc

the only thing puma makes is the same templates for every team thats sponsored by them.

 
  1. rmn

omg. there's nothing worse in the world than puma's templates. borussia has signed their way to hell. rip

 
  1. fsc

Puma are the same as everyone else regards templates, however the BIG problem for BVB is that Puma are utter rubbish is making the sizes the same. From one year to the next you never know how big or small the sizes will be. Even in the same template they get it wrong. Spurs shirts last year, the Home XL was massive, the Away XL was actually an XL and the 3rd XL was a tent. Adidas may be a bit dull but at least an L is an L every year (42-44inch or 60cms) and an XL is an XL (44-46inch or 63cm) every single year without fail. Puma suck.

 
  1. fsc

So all 4,236 kits BVB brought out this year are about to go out of date? Some poor fans will have no clothes left!!<br /><br />On a serious not though - shame on BVB for bleeding fans dry on so many kits in the last year of a deal. Terrible.

 
  1. fsc

ops: kappa was better than puma

 
  1. fsc

and puma made same templates to every team

 
  1. fsc

Dortmunds 90's kits from Nike were great, the bright yellow with black sleeve's, must nicer than anything of late, not a fan of Puma being honest, I find the fits are all over the place.

 
  1. fsc

I am sorry dortmund i really am

 
  1. fsc

Should have went with Nike.

 
  1. fsc

hopefully puma bring out a luminous yellow kit,like they had around the time of their champions league win.

 
  1. fsc

Good news! Lookin forward to seeing the designs puma come up with for the new Dortmund kits. Could be a good blend of tradition and heritage with a club and a brand both rich in tradition # excited <br /><br />The Waz man likes this ;

 
  1. fsc

"Money is no longer the most important thing for us," said Hans-Joachim Watzke, "what´s important now is being successful."<br /><br />Amazing comment! With a man like that in charge they're gonna go far!

 
  1. fsc

Adidad is the best, new template for many team every year (Lyon)<br /><br />Kappa sucks, those big logos ruins the shirt

 
  1. fsc

I guess this explains why Kappa keeps banging out so many Dortmund kits. Trying to capitalize before their gone.<br /><br />I never knew Puma was a German company. I always thought they were from Italy. And now I'm learning Puma was a company created by Adi Dassler's (of Adidas) brother Rudolph Dassler. At one time they had one company but they split and Adi formed Adidas and Rudolph formed Puma. Huh, you learn something new every day. Oh and they both were in the Nazi party.

 
  1. Harun

Oh no, not Puma!

 
  1. fsc
  1. fsc

Puma is boring. COMPLETELY BORING. To change to Puma, it would be better to stay with Kappa.<br />Puma makes two different designs each year and that's all. Adidas, instead, produces many more designs and brings out great shirts, like the ones it already made for Benfica and the ones it made for Milan and Chelsea this season (the Milan shirt is simply beautiful).

 
There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
Type the text presented in the image below

LATEST FOOTBALL KITS

Brentford 2018-19 Adidas Away Kit

Brentford 2018-19 Adidas Away Kit

The Brentford FC away kit by Adidas for the 2018/19 Sky Bet Championship season has been officially revealed. The new away kit sees The Bees wearing…
Derby County 2018-19 Umbro Away Kit

Derby County 2018-19 Umbro Away Kit

Derby County and Umbro revealed the Rams’ new away kit for the forthcoming 2018/19 Sky Bet Championship season. The new-season’s collection is part…
Aberdeen 2018-19 Adidas Away Kit

Aberdeen 2018-19 Adidas Away Kit

Aberdeen revealed the brand-new 18/19 away kit by Adidas. The new away kit will be used during the 2018–19 Scottish Premiership (known as the…
Southampton 2018-19 Under Armour Away Kit

Southampton 2018-19 Under Armour Away Kit

Southampton Football Club launched its brand new Under Armour away football shirt for the 2018/19 season. The away kit takes inspiration from the…
Southampton 2018-19 Under Armour Home Kit

Southampton 2018-19 Under Armour Home Kit

Southampton Football Club launched its brand new Under Armour home football shirt for the 2018/19 season. The new home strips once again features the…
Nottingham Forest 2018-19 Macron Home Kit

Nottingham Forest 2018-19 Macron Home Kit

Nottingham Forest and Macron have presented the new home kit for the 2018-2019 season. The front of the shirt has wide vertical tone-on-tone lines of…
Dunfermline Athletic 2018-19 Home & Away Kits

Dunfermline Athletic 2018-19 Joma Home & Away Kits

Dunfermline Athletic launched the new 2018/2019 home and away kits. Once again provided by Technical Sponsor, Joma and sponsored by local…
Accrington Stanley 2018-19 Adidas Away Kit

Accrington Stanley 2018-19 Adidas Away Kit

Accrington Stanley unveiled their new 2018/19 away kit by Adidas. The sky blue away kit is one which features a v-neck and will feature the famous…
Edinburgh City 2018-19 Joma Home Kit

Edinburgh City 2018-19 Joma Home Kit

Edinburgh City Football Club revealed their 2018/19 home kit by Joma for the upcoming season. Revealed exclusively as part of their crest launch…
Oxford United 2018-19 Puma Home Kit

Oxford United 2018-19 Puma Home Kit

Hot on the heels of the announcement that Singha Beer are to partner Oxford United next season, U’s Chairman Sumrith ‘Tiger’ Thanakarnjanasuth has…
Cambridge United 2018-19 Puma Home Kit

Cambridge United 2018-19 Puma Home Kit

Cambridge United have officially revealed the U's new Puma home kit for the 2018/19 Sky Bet League Two season. The shirt's design remains with the…
Middlesbrough 2018-19 Hummel Home Kit

Middlesbrough 2018-19 Hummel Home Kit

This is the new Middlesbrough FC 18/19 Home football shirt by Hummel. The striking new Hummel home kit design is a tribute to the kit worn in 1986…
St Mirren 2018/19 Joma Away Kit

St Mirren 2018/19 Joma Away Kit

This is the new St.Mirren Football Club Away football shirt for Season 2018-2019. The new shirt is sponsored by Skyview Capital and manufactured by…
St Mirren 2018/19 Joma Home Kit

St Mirren 2018/19 Joma Home Kit

This is the new St.Mirren Football Club Home football shirt for Season 2018-2019. The new shirt is sponsored by Skyview Capital and manufactured by…
Hearts 2018-19 Umbro Home Kit

Hearts 2018-19 Umbro Home Kit

Heart of Midlothian launched the new Umbro home strip for season 2018/19. The jersey is a modern twist on a traditional Hearts home kit with subtle…
Crewe Alexandra 2018-19 FBT Away Kit

Crewe Alexandra 2018-19 FBT Away Kit

Crewe Alexandra Football Club unveiled the brand new away kit for the 2018/19 season. Football Thailand (FBT) will once again supply the kit & the…
Crewe Alexandra 2018-19 FBT Home Kit

Crewe Alexandra 2018-19 FBT Home Kit

Crewe Alexandra Football Club unveiled the brand new home kit for the 2018/19 season. Football Thailand (FBT) will once again supply the kit & the…
Trabzonspor 2018-19 Macron Away Kit

Trabzonspor 2018-19 Macron Away Kit

This is the new Trabzonspor away football shirt by Macron. The new away kit will be used during the 2018–19 Süper Lig, which is the 61st season of…
Trabzonspor 2018-19 Macron Home Kit

Trabzonspor 2018-19 Macron Home Kit

This is the new Trabzonspor home football shirt by Macron. The new home kit will be used during the 2018–19 Süper Lig, which is the 61st season of…
Liverpool 2018-19 New Balance Away Kit

Liverpool 2018-19 New Balance Away Kit

Liverpool FC's new away kit for the 2018-19 season made by New Balance has been officially revealed. The New Balance design comes in a deep violet…