Adidas and Fulham FC announced a new partnership taking the German football brand and the 138 year old club into the future with a long term extension.

Adidas and Fulham have a long history together, having originally partnered in 1977/78 and then again in 1997/98. The two came back together for the 2013/14 season and this extension will keep the Club in the famous three stripes up to and including the 2022/23 campaign.

After narrowly missing out on promotion last season, Fulham are continuing to invest in infrastructure to fulfil the ambition of heading back to the Premier League. Off the field objectives are in line with creating a sustainable club by being progressive, whilst respecting the values of a rich history. For adidas, the Club and their supporters represent an authentic football icon within the brand’s key city of London.

The announcement of this long-term deal coincides with the re-opening of the newly refurbished and stylish Stadium Store at Craven Cottage which is situated within the Johnny Haynes Stand. The new store has incorporated design elements of the iconic stand, built in 1905, reinforcing Fulham FC’s heritage and positioning as London’s original football team.

Casper Stylsvig, Chief Revenue Officer of Fulham FC, said: “We have established a successful partnership with adidas over the past few years and are delighted this has now been extended. adidas is a prestigious brand which continues to demonstrate best in class qualities. We share common goals to bring success and realise our ambitions during the coming seasons, demonstrated by a mutual commitment by both parties with this long-term extension.”

Gavin Thomson, Managing Director of adidas UK, said: “The extension of our partnership with Fulham FC was a simple decision for us; the Club are building on their unique history as London’s original football team and are looking to the future, which we look forward to creating with them.”

 

Comments (0)

There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
Type the text presented in the image below

LATEST FOOTBALL KITS

Mansfield Town 2018-19 Surridge Third Kit

Mansfield Town 2018-19 Surridge Third Kit

Mansfield Town revealed their brand new, limited edition third kit, to be worn in the 18/19 season. The green and gold shirt is made by Surridse…
Napoli 2018-19 Kappa Europe Away Kit

Napoli 2018-19 Kappa Europe Away Kit

This is the SSC Napoli 18/19 away match shirt for UEFA competitions. Ultra light fabrics and nylon stretch seams for increased elasticity,…
Napoli 2018-19 Kappa Europe Home Kit

Napoli 2018-19 Kappa Europe Home Kit

This is the SSC Napoli 18/19 home match shirt for UEFA competitions. Ultra light fabrics and nylon stretch seams for increased elasticity,…
Newcastle Jets 2018-19 Viva Global Football Kits

Newcastle Jets 2018-19 Viva Global Football Kits

The Newcastle Jets have unveiled their playing kits for the Hyundai A-League 18/19 season in partnership with the Club’s official apparel provider,…
Brisbane Roar 2018-19 Umbro Away Kit

Brisbane Roar 2018-19 Umbro Away Kit

Brisbane Roar have revealed the new away kit by Umbro for the upcoming Hyundai A-League 18/19 campaign. Roar have released an alternative grey kit to…
Brisbane Roar 2018-19 Umbro Home Kit

Brisbane Roar 2018-19 Umbro Home Kit

Brisbane Roar have revealed the new home kit by Umbro for the upcoming Hyundai A-League 18/19 campaign. Roar have returned to a predominately orange…
Mansfield Town 2018-19 Surridge Away Kit

Mansfield Town 2018-19 Surridge Away Kit

This the Mansfield Town 18/19 away football kit by Surridge Sport. Manufactured by Surridge and sponsored by OCL Solicitors, the eye-catching new…
Hibernian 18/19 Macron Third Kit

Hibernian 18/19 Macron Third Kit

Hibernian revealed the club’s new third kit for the 18/19 season. The fluo yellow and graphite grey 3rd shirt is made from Evertex fabric is designed…
Red Bull Salzburg 2018-19 Nike Third Kit

Red Bull Salzburg 2018-19 Nike Third Kit

This is the new Red Bull Salzburg home kit by Nike for the 18/19 season. The new third kit will be used during the 2018/19 UEFA Europa League season.
Al Ahli 2018-19 Umbro Away Kit

Al Ahli 2018-19 Umbro Away Kit

This is the new 18/19 away kit for Al Ahli of Saudi Arabia, made by Umbro. The new away kit will be used during the 2018–19 Saudi Professional…
Al Ahli 2018-19 Umbro Home Kit

Al Ahli 2018-19 Umbro Home Kit

This is the new 18/19 home kit for Al Ahli of Saudi Arabia, made by Umbro. The new home kit will be used during the 2018–19 Saudi Professional…
Gremio 2018 Umbro Third Kit

Gremio 2018 Umbro Third Kit

Inspired by its historic sequence of achievements, Gremio launched the new Umbro third shirt of the 2018 season. The new third kit will be used…
Galatasaray 2018-19 Nike Third Kit

Galatasaray 2018-19 Nike Third Kit

This is the new Galatasaray 18/19 third football shirt by Nike. The new third kit will be worn during the 2018–19 Süper Lig, which is the 61st season…
River Plate 2018-19 Adidas Away Kit

River Plate 2018-19 Adidas Away Kit

River Plate and Adidas Argentina revealed the club's new 18/19 away football shirt. This season, violet returns to the Millionario’s jersey. This…
Real Betis 2018-19 Kappa Third Kit

Real Betis 2018-19 Kappa Third Kit

Real Betis revealed the new Kappa third shirt for the 18/19 season. The new shirt, which is predominantly a light shade of green, features Seville's…
Wellington Phoenix 2018-19 Adidas Home Kit

Wellington Phoenix 2018-19 Adidas Home Kit

Wellington Phoenix has unveiled their brand new home kit for the Hyundai A-League 18/19 Season. The new Adidas strip has a few stylistic updates,…
Crystal Palace 2018-19 Puma Third Kit

Crystal Palace 2018-19 Puma Third Kit

Crystal Palace revealed their new all yellow 18/19 third strip by Puma. Kept under wraps until the very last moment before the teams emerged for…
Paris Saint-Germain 2018-19 Jordan Fourth Kit

Paris Saint-Germain 2018-19 Jordan Fourth Kit

Two iconic brands in sport have collided. Jordan and Paris Saint-Germain have teamed up in a world-first collaboration between football and…
Paris Saint-Germain 2018-19 Jordan Third Kit

Paris Saint-Germain 2018-19 Jordan Third Kit

Two iconic brands in sport have collided. Jordan and Paris Saint-Germain have teamed up in a world-first collaboration between football and…
Belarus 2018-19 Macron Home Kit

Belarus 2018-19 Macron Home Kit

Macron and the Football Federation of Belarus presented the new Belarus 18/19 home jersey. The home kit was created within the broader Macron-UEFA…