IT First have extended their sponsorship of the Brighton and Hove Albion.
The Sussex-based IT specialists have agreed a new shirt sponsorship deal to run until the end of next season, with an option of extending the deal for a further year until the end of 2010/11.
Albion Chairman Dick Knight said, "IT First have been huge supporters of the Albion for many years. This season was their first as our main sponsor, and I am delighted that they have agreed to extend the deal into next season and hopefully beyond.
"On behalf of the club I would like to thank all at IT First, CEO Paul Goldsmith, his fellow directors Mark Fiettkau and Simon Gregg, for their continued and very genuine support."
Goldsmith added, "When we first agreed the deal, I said it was fulfilling a dream: it was an ambition to see the company on the front of the Albion shirt - and now I am delighted that we have been able to continue the dream and extend the sponsorship."