Manchester City Announce Nike Kit Deal

manchester city nike kit deal

Manchester City Football Club and Nike today announced a new partnership that will see the sponsorship of the Club move from Umbro to the Nike brand from the start of the 2013/14 season.

The Umbro sponsorship, which has been in place since June 2009, will continue to the end of the 2012/13 season, after which all kit, training wear and related products will be designed, manufactured and distributed by Nike. The contract will run until 2019.

“We’re excited by the opportunity to further develop the relationship between City and Nike Inc, which builds on the successful partnership the club has already enjoyed with Umbro, and reflects both the ambitions of the club and the Nike brand’s position within the world of football”, commented Nike Brand President, Charlie Denson.

John MacBeath, Interim Chief Executive Officer of Manchester City Football Club added "We are delighted to have further strengthened our relationship with the Nike family.

"Nike's deserved reputation as the leading global sports brand, its unparalleled R&D capacity, leading global retail distribution networks and award winning marketing capabilities mean that this is a very important step forward in the evolution of Manchester City.”

Thanks to Bilstar

That afternoon in east Manchester T-shirt

That afternoon in east manchester



Comments   

 
stevolutionDIED
+102 # stevolutionDIED 2012-05-04 16:07
this is such sad news :(
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Guest
+31 # Guest 2012-05-04 16:40
To save everyone the trouble of reading any further. Here's a condensed 'snap shot' of all the subsequent drivle. As you were.....

Nike own Umbro wah. Nike. Money. Ripping off fans wah. Nike. Umbro best. Nike plastic bottles. Rip off. Umbro are owned by Nike. Nike money plastic rip off. Umbro are Nikes brother. Money rip off fans.
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Guest
+25 # Guest 2012-05-04 16:48
:D :D :D :D :D :D :D :D :D
Cant even spell your own surname.
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Guest
-8 # Guest 2012-05-06 00:02
Your favourite clubs choose and order now.
Os teus clubes favoritos aqui a bons pre?
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Guest
+4 # Guest 2012-05-11 23:53
Nike = Global brand name, Umbro = English brand name

This is just a business move by Sheikh Mansou and Nike.
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Guest
+37 # Guest 2012-05-04 16:08
Big team are only Nike or Adidas, that's sad
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Guest
+53 # Guest 2012-05-04 16:41
Bit of a random comment isn't it? This article isn't about a big team, it's about Manchester City.
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Guest
+15 # Guest 2012-05-04 17:25
Well said, you can't buy your status as a big team, it needs to be earned, and City have a long way to go. . .
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Guest
+1 # Guest 2012-08-29 08:18
And go they did

Oh, your comment is a week before they did that huge step on the other's head
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pittore
+2 # pittore 2012-05-04 18:24
not the case. Adidas in recent years, losing ground. ones lost France and Liverpool.
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Guest
+29 # Guest 2012-05-04 18:52
because those 2 squads have really set the world on fire lately. when adidas loses bayern or the dfb national team i might get concerned.
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Guest
+6 # Guest 2012-05-07 14:09
Quoting :
because those 2 squads have really set the world on fire lately. when adidas loses bayern or the dfb national team i might get concerned.


Addidas own 10 percent of Bayern will never happen
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Guest
+9 # Guest 2012-05-06 22:31
Adidas recently poached Mexico from Nike. Mexico is not exactly Germany but they are one of the highest selling national teams so it's a lucrative contract.
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Guest
+1 # Guest 2012-05-05 01:57
liverpool next season with warrior and not adidas
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Guest
+4 # Guest 2012-05-05 15:11
Quoting Reyad:
Big team are only Nike or Adidas, that's sad

Tottenham puma, going to be Under Armour, Liverpool going to Warrior, Roma Kappa, Napoli Macron not every Big team are Nike or Adidas.
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Guest
-2 # Guest 2012-05-07 11:38
Quoting :
Tottenham puma, going to be Under Armour, Liverpool going to Warrior, Roma Kappa, Napoli Macron not every Big team are Nike or Adidas.


^ Not big
haha
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Guest
+1 # Guest 2012-05-08 17:48
Absolutely agree with you. It was great when Juventus were sponsored by Lotto and Kappa, both of whom I prefer over Nike. I think that the 2001 - 2003 Lotto line as amongst the kits ever.
the problem is that big clubs have big ambitions and the Champions League status needs to be backed up by spending. Only Adidas and Nike can offer this level of money in their contracts. I am afraid we will never again see Lotto as the supplier to Juventus.
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Guest
+50 # Guest 2012-05-04 16:10
City and United with Nike? Weird.
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Guest
+42 # Guest 2012-05-04 16:44
Yes, really weird that. Like when they were both Umbro for many years.
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Guest
-5 # Guest 2012-05-05 19:17
Quoting Honsi:
City and United with Nike? Weird.

a more bigger rivarly
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Guest
+53 # Guest 2012-05-04 16:11
A great shame, Umbro have constantly brought out the best shirts in the league for Man City
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Guest
-4 # Guest 2012-05-04 18:59
But if umbro and nike have the same design team, whats the problem?
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Guest
0 # Guest 2012-05-04 21:44
You have a point Jay but I think we've seen that doesn't seem to happen. Nike either goes for a very plain shirt - nice and clean though perhaps boring - or they completely stuff it up with excessive detail. Arsenal's away kit this year has grown on me but still don't like it - and the less said about Werder Bremen the better.
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Guest
+2 # Guest 2012-05-05 20:22
Don't get your panties in a bunch. They'll probably get something from the Teamwear catalogue anyway.
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Guest
0 # Guest 2013-01-16 21:34
Man City will keep their home style, the worry is their away, third and keeper jersy
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Guest
0 # Guest 2012-05-06 22:28
Umbro is owned by Nike, but still operates semi-independently.
Umbro retains its own design team, hence the huge difference in the fit, feel, and style from Nike Shirts.
As a supporter of a Nike-clad club, I'd rather see my team in Umbro, Adidas, or Puma than Nike. Nike kits have a baggy fit, and the designs are not as good as the other manufactures, in my humble opinion.
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Guest
+1 # Guest 2012-05-12 15:43
Quoting :
Umbro is owned by Nike, but still operates semi-independently.
Umbro retains its own design team, hence the huge difference in the fit, feel, and style from Nike Shirts.
As a supporter of a Nike-clad club, I'd rather see my team in Umbro, Adidas, or Puma than Nike. Nike kits have a baggy fit, and the designs are not as good as the other manufactures, in my humble opinion.


I'll give you more baggy than Puma and Umbro, but Adidas? Their replica kits are so much more baggy and the material is really bad quality. Nike's replicas are pretty damn mint for the most part.

I've loved a lot of the designs Adidas has put out over the past few years but the quality of the material has just been lacking big time. And that has strayed me from buying their kits.
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Guest
+1 # Guest 2012-05-04 16:13
If the kits for city are as good as the other nike kits then i look forward to them :-)
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Guest
+15 # Guest 2012-05-04 16:13
The majority of City fans are gutted :sad:
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Guest
+26 # Guest 2012-05-04 16:16
OH. MY. GOD. THIS IS HUGE ...

Oh, wait, Umbro is just a subsidiary company of Nike anyway, so technically all Nike is doing is just cutting out the middle man and the new shirts will be made from plastic bottles and not synthetic poly/cotton.

Well done Nike, you've just made MORE money ... Which let's not forget is the whole point of football anyway ...
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Guest
-17 # Guest 2012-05-04 16:17
Nike owns Umbro, so it's the same, just a different logo :)
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Guest
-8 # Guest 2012-05-04 16:22
Authentic Football to Plastic Football Sad day for football :(
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Guest
+12 # Guest 2012-05-04 16:49
Erm, that day was four years ago when they were bought by the Sheikh of Abu Dhabi.
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Guest
+3 # Guest 2012-05-04 17:05
Quoting AFC Gooner:
Erm, that day was four years ago when they were bought by the Sheikh of Abu Dhabi.

Ermmm , not another bitter Gooner ? , it was a sad day in East Manchester M8 :lol:
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Guest
+6 # Guest 2012-05-04 16:22
I think Umbro is one of the best kit-designers around and I think Nike is worse. Not bad, but worse than Umbro. I guess it is something with money. I hope Umbro can take over another big club to design for. I'd say Liverpool for instance.
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Guest
-3 # Guest 2012-05-04 16:25
Doesn't Surprise me. and for the people that did not know. Umbro is owned by Nike. So not a big deal.
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Guest
+6 # Guest 2012-05-04 16:26
wow, i'll not be able to sleep at night with this exciting news going round in my head
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Guest
+12 # Guest 2012-05-04 16:26
I think Nike simply wanted its brand on the City shirts. They own Umbro but realise that the Nike logo is more marketable.

Umbro's shirts were fantastic.

This season was a bit odd, but it wasn't terrible. The red and black was fantastic. The dark blue from last season was also brilliant.
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Guest
+11 # Guest 2012-05-04 16:50
Back to shiny polyester like the rest of us now. :lol:
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Guest
-16 # Guest 2012-05-04 16:29
you guys DO know that NIKE own UMBRO right?
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Guest
+27 # Guest 2012-05-04 16:36
Yes I think we've established that now thank you.
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Mike g
0 # Mike g 2014-06-12 19:59
Not anymore they dont they took umbros best kit deals off them and sold them on :(
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Guest
+15 # Guest 2012-05-04 16:29
Bad times. Umbro have done some really nice stuff for us since we had them back. So are we to look forward to the kind of abomination of a shirt that United have for next season?

With Umbro we have a bit of individuality and style, from a company we had history with, originating from the north west of England.

Even though Nike are Umbros parent company, they're just going to give us mass produced scally clobber, unless City have some say in what they give us.

This was kind of inevitable really. Nike test us out with Umbro gear and see how we go. Once they see we're doing well, they want to get their name in the mix.
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Guest
-2 # Guest 2012-05-07 12:13
Very well said... Absolutely agree.

Don' t worry, Nike will come out with a miserable imitation of what Umbro have done until now and will try and get away with it... And what' s worse people will buy.
if this also happens with England I' m not going to watch football any more.
I' m really sick of having Nike barging in with a suitcase full of dollars (very useful in football or any other sport nowadays) and "convincing" big clubs on how aesthetically superior they are and what quality material they use...

If the BOD of Umbro at the time approved the acquisition owing to the constant financial difficulties they had to face by having to battle against multisport brands while producing only football products, I really hope a strong British entrepreneur/society will be able to buy them back, make them independent again and tell Nike to [censored] off.
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Guest
+6 # Guest 2012-05-04 16:29
before you know it United & City will have the exact same kits, one will just be red and the other sky blue YIKES :o
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Guest
+6 # Guest 2012-05-04 16:59
Yeah, who could imagine anything so crazy?

http://media.tumblr.com/tumblr_lpv5uleS7M1qi99t4.jpg

http://www.julienews.it/upload/photogallery/303/3342.jpg

:-?
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Guest
-5 # Guest 2012-05-04 16:32
I expect news from Adidas soon. When City go to Nike, it will mean Nike have Arsenal, City and United, whilst Adidas will have just Chelsea (only the biggest teams counted).

The United and City thing will be weird, but normally Nike have the bigger clubs, so I can't see United moving to Adidas.

I would expect that maybe Arsenal, Newcastle or Spurs will return to Adidas, especially as they have lost Liverpool, and Chelsea need a overhaul to be amongst the elite again. Maybe, just maybe the National team will move to Adidas, although I hope not. (ie Scotland are Adidas, Celtic Nike and Rangers Umbro.
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Guest
-3 # Guest 2012-05-04 16:40
Spurs has a long-term deal in place with Underarmour. Which is good, because Underarmour make awesome sports apparel!
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Guest
+8 # Guest 2012-05-04 16:35
I think Man City are better off with Umbro than with Nike
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Guest
+4 # Guest 2012-05-04 16:40
While Umbro is owned by Nike, you can look at the clubs (and countries) wearing Umbro versus Nike and see a consistent design focus from Umbro - classy, somewhat traditional kits that nearly always look great.

Nike has a mix of designs - some traditional, some cutting edge - but without the same design focus.

With City on the verge of a potential Premier League win, and maybe a better Champions' League run over the next few years - it's a higher exposure club than it was a few years ago and obviously Nike wants that exposure for the main brand.
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Guest
+5 # Guest 2012-05-04 16:42
umro are my favourite kit manufacturers. - dont see how nike will do a better job, man citys shits are my favourites, especially last season.
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Guest
-3 # Guest 2012-05-04 21:47
*Man City's shirts even ;-)
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Guest
0 # Guest 2012-05-04 16:43
Nike are releasing very nice kits at the moment. They are fresh and not just modern but futuristic. That having been said, Umbro kits look as if more time has gone into them, and they have produced wonderful kits for City over the years.
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Guest
+1 # Guest 2012-05-04 16:46
*shirts hahah
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Guest
0 # Guest 2012-05-04 16:50
umbro should have said no even if it is there parent company the city kit will just look like all the other nike kits now its a shame :sad:
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Guest
0 # Guest 2012-05-04 16:52
Well, following Santos switching brands (just in time for the 100th anniversary, and just after umbro had put out some great shirts and would have put out a probably awesome 100 years shirt), next its Manchester City. Oh well.

This wont be the last team to be taken from the Umbro roster to Nike. Expect other big teams such as LDU Quito, U de Deportes and Colo - Colo in South America being given instead of classy umbro gear, cheap looking nike stuff in a season or two. How long till Bilbao, probably the biggest club left on the umbro roster, to have nike kits in a few seasons? Umbro made two great home kits in the last two seasons, and made an iconic shirt with the change in the Basque colours this season.

But football is about profit these days, and Im pretty sure there is a greater profit margin for a plastic nike shirt than a cotton umbro one. Oh well............
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Guest
+1 # Guest 2012-05-04 16:57
Put the Newcastle strip on :D
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Guest
0 # Guest 2012-05-04 17:29
this is hurt.... god... city with nike as well....
nike gonna dominate one of the biggest football town in the world.Everton moved to nike whilst adidas lost their biggest asset, Liverpool... what kinds of options adidas can take in EPL...
it deosnt seem that puma let newcastle leave...
arsenal maybe, maybe not...

adidas has lots of mid and low level EPL and championship teams but they need globally working clubs...
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Guest
0 # Guest 2012-05-04 20:30
They have an EPL club that's in the Champions League final.....
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Guest
0 # Guest 2012-05-09 07:42
Quoting :
They have an EPL club that's in the Champions League final.....


CAN WE ALL STOP CALLING IT THE EPL WE ARE NOT AMERICA!
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Guest
+4 # Guest 2012-05-04 17:53
First Man City, next England.......
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Guest
+2 # Guest 2012-05-04 18:17
not good news for citeh!!! maybe arsenal or man utd. to adidas again!! u never know!! i'm pretty sure adidas isn't gonna just sit there and let nike rule over the EPL!! gotta see what happens by the 2013/14 season! :-*
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Guest
+7 # Guest 2012-05-04 18:45
i would litterally be p****d off if england became nike
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Guest
0 # Guest 2012-05-04 19:29
and the award for least surprising news goes to...
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Guest
-3 # Guest 2012-05-05 10:22
Man city = just another man utd wearing blue
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Guest
0 # Guest 2012-05-04 21:23
I would imagine this could be the beginning of the end for Umbro. Nike obviously want winners and certainly City will provide a lot of silverwear for sometime to come.
It is such a shame that Umbro have played heavily on their Manchester roots and City fitted the bill perfectly; will Utd now fill that role I wonder.
The rumors that England may have the tick on the shirt may well be coming true very soon.
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Guest
+1 # Guest 2012-05-04 21:53
Nike IS Umbro...Umbro iS nike
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Guest
+1 # Guest 2012-05-04 22:09
Quoting JetGOld:
Nike IS Umbro...Umbro iS nike


how about looking some higher?
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Guest
+1 # Guest 2012-05-05 00:19
This is very sad.. Honestly I think Umbro's kit qualities are far better than Nike's.. Then again there's that issue of Umbro being Nike's subsidiary. I can never understand capitalism in football
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Guest
+4 # Guest 2012-05-05 01:27
I'm a Chelsea supporter, but I feel gutted for the City supporters. Umbro has always made quality kits and have given City some of the coolest shirts (the Etihad sponsorship aside) in the past few seasons.

Let's hope Nike can continue their good run of kits. I hope City win the title over United.
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Guest
+1 # Guest 2012-05-05 01:36
Quoting PTP:
I'm a Chelsea supporter, but I feel gutted for the City supporters. Umbro has always made quality kits and have given City some of the coolest shirts (the Etihad sponsorship aside) in the past few seasons.

Let's hope Nike can continue their good run of kits. I hope City win the title over United.


Same here, besides the fact that I'm a Gunner fan, sick of seeing a side that is basically there for people from all over the world to support, and is not situated in a part of England where there can be significant fan base for the team. Glory hunting fans team is Old Trafford United (no you are not from Manchester, you're from the Greater Manchester Area)

Now that my rant is over, hopefully with this, Arsenal moves back to Adidas since Chelsea is the only top flight English club that is sponsored by them.
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Guest
+2 # Guest 2012-05-05 02:58
Quoting Gooner4Lyfe:

Same here, besides the fact that I'm a Gunner fan, sick of seeing a side that is basically there for people from all over the world to support, and is not situated in a part of England where there can be significant fan base for the team. Glory hunting fans team is Old Trafford United (no you are not from Manchester, you're from the Greater Manchester Area)

Now that my rant is over, hopefully with this, Arsenal moves back to Adidas since Chelsea is the only top flight English club that is sponsored by them.

Arsenal moved from Woolwich to Highbury, behave.
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Guest
-2 # Guest 2012-05-05 06:59
Quoting SempreSami:
Arsenal moved from Woolwich to Highbury, behave.

So? At least we have fans from the Highbury area, where are Man Utd's fans from Old Trafford? And it's not like Arsenal has the name of a city in their name, while Manchester United represents a city they're not even located in.
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Guest
+2 # Guest 2012-05-05 05:55
Quoting Gooner4Lyfe:

Same here, besides the fact that I'm a Gunner fan, sick of seeing a side that is basically there for people from all over the world to support, and is not situated in a part of England where there can be significant fan base for the team. Glory hunting fans team is Old Trafford United (no you are not from Manchester, you're from the Greater Manchester Area)

Now that my rant is over, hopefully with this, Arsenal moves back to Adidas since Chelsea is the only top flight English club that is sponsored by them.

Couldn't agree more. I'm a Liverpool fan and I would like Arsenal with nike again. I'm gutted that nike took over umbro with city. Is it just me or are Nike not good partners with umbro? I've never saw respect from nike towards Umbro, it's like they don't own them. I just hope that umbro would end the partnership with nike as I feel that they are not giving umbro any chance, which is a shame because umbro produce some of the most iconic kits and the most comfortable too.
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Guest
0 # Guest 2012-05-05 05:57
Sorry I meant *Arsenal with adidas again
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Guest
-1 # Guest 2012-05-05 02:09
someones trying to copy their neighbors....
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Guest
+3 # Guest 2012-05-05 05:50
This news just ruined my day! Why Nike? It's gonna be hell boring and material is cheap as always. Wouldn't change Umbro and Adidas for nothing. They've both got style and the best fabric.
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Guest
+4 # Guest 2012-05-05 11:21
check out next years possible city kit. Usually when a player models a kit it means it is legit.http://www.epltalk.com/manchester-city-wants-your-help-to-launch-their-new-kit-video-41521
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Guest
0 # Guest 2012-05-05 13:22
Disappointing.
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Guest
-2 # Guest 2012-05-05 13:32
Just because shitty england are umbro you thinkj its all authentic ffs
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mac man
-1 # mac man 2012-05-05 13:38
:cry:

ameblo.jp/pomerasky/

I think Nike just boring.

Nike Manchester Derby!
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Guest
0 # Guest 2012-05-06 06:54
Its all do with comercial/ marketing. Its to make money no matter what shirt provider ie nike, addidas puma.. They sell well. In my view addidas have brought the best quality shirts out, however ill see when City release there new home and away kits.There are negative comments on here but if your in a buisness you want to make a good return. Just wait and see nike could do a really good shirt
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Guest
-4 # Guest 2012-05-06 10:03
They want to be like Arsenal. SAD!!!
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Guest
+1 # Guest 2012-05-06 18:27
Dr. van Klaak isn't too bothered by this news. Zweggy zwazi woo woo by the way
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Guest
+1 # Guest 2012-05-08 10:38
Just because the are the parent company doesnt mean they are the same. They still completely differnt design teams, marketing teams, development teams, factroies etc.

Good luck to both Man City and Nike.
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Guest
0 # Guest 2012-05-08 11:36
I am obsoulutloi Gutted
:sigh:
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Guest
+1 # Guest 2012-05-08 17:39
:lol:
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Guest
0 # Guest 2012-05-08 18:31
As a gooner i have liked the man city strips, And i don't like what the nike gang have produced for Arsenal, Especially the away strips, i would like umbro to design the arsenal strips.
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Guest
0 # Guest 2012-05-10 13:28
I can see the United & City kits being the same template next season. Boring.. :zzz
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Guest
-1 # Guest 2012-05-11 00:09
i thought City's Umbro kits of the past 2 seasons have been awesome.Nike is bland!
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Guest
-1 # Guest 2012-05-11 08:36
Nike is silly
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Guest
+1 # Guest 2012-05-11 11:47
gutted, loved the man city kits the last few seasons, plus they always used to sell well on fifa ultimate team! :lol:
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Guest
0 # Guest 2012-05-11 23:40
Clearly part of the owners business plan to turn Manchester City into a global brand. Umbro made some great kits but it's not a recognisable name outside of England and Nike is.
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Guest
0 # Guest 2012-05-12 15:45
Umbro has put out some nice kits for City over the years. Surprised with his change, but Nike is the more global name. In that regard it makes perfect sense. City still rubbish though.
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Guest
0 # Guest 2012-05-12 19:13
Surprised no one has pointed out that Umbro is owned by Nike!
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Guest
0 # Guest 2012-05-15 04:33
nike always take a team of glory like santos, MC....
[censored] for nike....
great for adidas :-*
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Guest
0 # Guest 2012-05-19 12:45
I don't understand Nike's business strategy. They obviously own Umbro but why bother if they just take the all contracts from them. I expect Nike will sell Umbro at some point in the future. Possibly once they have the England shirt contract they will cash in on Umbro.
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Guest
0 # Guest 2013-04-12 04:24
the swoosh and the manhester city bird logo is not balance :cry:
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