st-pauli-hummel-kit-deal

German club FC St. Pauli have announced a two year kit deal with Danish manufacturer hummel.

The new deal follows on from the success of a partnership seeing the manufacturer provide peripheral equipment and accessories - such as boots, bags and trainers - and now the chevrons will appear on the St. Pauli shirt.

Visit the Football Design Blog or Football Fashion Blog for more News

Jens Binek of hummel's described the team-up as a "perfect match" and commented on the shared valuing of traditions, "social responsibility" and a "courage to welcome diversity".

Binek also admitted the lure of Germany as a target market, particularly in Hamburg - where both hummel's German HQ and "kult" club St. Pauli are located - "is economically very attractive".

The new hummel FC St. Pauli kits will be revealed in the coming weeks.

 

 

Comments (6)

  1. Guest

nice one

  Attachments
Your account does not have privileges to view attachments in the comment
 
  1. The Jub

This is awesome news. <br /><br />DYF's kits have been poor for the last 2 seasons. I'm hoping for a nice clean kit with chevrons down the sleeves.

  Attachments
Your account does not have privileges to view attachments in the comment
 
  1. BishopvilleRed

Two words: Denmark. 1986.<br /><br />SB

  Attachments
Your account does not have privileges to view attachments in the comment
 
  1. The Jub

@BishopvilleRed<br /><br />That'll do nicely.

  Attachments
Your account does not have privileges to view attachments in the comment
 
  1. TheBhoy

Very retro !!!

  Attachments
Your account does not have privileges to view attachments in the comment
 
  1. snidey

Looking forward 2 seeing this 2morrow

  Attachments
Your account does not have privileges to view attachments in the comment
 
There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
.