Citibank will be the new top sponsors of Werder Bremen. The contract between the world’s largest private bank and the Bundesliga club will run for three years with a one year extension clause included

Citibank will be the new top sponsors of Werder Bremen. The contract between the world’s largest private bank and the Bundesliga club will run for three years with a one year extension clause included. The national and international deal will come into force as from July 1st 2007.

The deal includes jersey sponsoring, presence in the stadium such as advertising hoardings, presence in the VIP lounges, a ticket allocation as well as the use of players for advertising and promotion.

Ulrich Jordan, a member of the Citibank board of management: "We are delighted about this partnership. Werder Bremen is a top club, sportingly successful and financially very solidly run. We are sure the long term agreement with the club will also raise the profile of Citibank across Germany."

Peter Karst, marketing director of Citibank: "Werder Bremen is a very good brand and has probably the most sympathetic value of all clubs in Germany. With that we have one of the best advertising spaces in the country. As part of this partnership we are planning some financial products along with Werder Bremen."
The new partnership was arbitrated by Werder marketing partner ISPR/SPORTFIVE. "We are happy to have been able to bring two parties together who are equally present in their fields both nationally and internationally", remarked Thomas Schulte, director of sales from SPOTRFIVE.

About Citibank

Citibank is the leading private bank worldwide. Across Germany, Citibank is represented by branches in 340 locations with its headquarters in Dusseldorf. The main service centre, with 2,000 employees, is based in Duisburg. Citibank combines the advantages of a branch office with the attractive conditions offered by a direct bank. One major focal point is the intensive consultation of their customers, free of charge. Citibank is the market leader in providing consumer loans and is one of the largest credit card providers. In Germany alone the institute employs some 6,800 people in the area of private customer services whilst sporting 3,2 million customers. In Bremen and Bremerhaven, Citibank boasts a 7,1% market share with seven branches. For further information click on citibank.de.

About Citi

Citi is the worldwide leading financial service provider – represented in over 100 countries with around 200 million customers. Citi offers private customers, business, governments and institutions a wide range of varied services with include retail business, corporate and investment banking, bonds and capital administration. As part of the Citi concern such institutes as Citibank, CitiFinancial, Primerica, Citi Smith Barney and Banamax are all under one roof.
For further information click on citigroup.com or citi.com.

The continuation of both jersey and main sponsorship is no longer possible due to legal restrictions.

bwin To Remain Official Bet Partner And Sponsor

- The continuation of both jersey and main sponsorship is no longer possible due to legal restrictions.

- Partner is awaiting the prompt prohibition of monopoly in the German market through the EuGH and the EU Commission.

- The bwin group is relocation sponsoring funds from Germany to other European states.

Bundesliga club Werder Bremen and Germany’s largest sport bookmakers bwin met together on Tuesday and decided unanimously to continue their partnership. Since those in favour of monopoly in the German market are still are still at loggerheads with the European rights on monopoly’s, the decision was made to discontinue the jersey and main sponsorship with bwin in Bremen. Instead a new contract will soon be drawn up with Werder and bwin as a partnership as the official betting partner and sponsor of Werder Bremen. The two parties had a similar status during the 2004/2005 and 2005/2006 seasons.

 

Comments (0)

There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
Type the text presented in the image below

LATEST FOOTBALL KITS

Juventus 2018-19 Adidas Away Kit

Juventus 2018-19 Adidas Away Kit

Juventus revealed the new away kit for the 18/19 season, by Adidas. New fabric Technology guarantees better breathability, helping to enhance…
River Plate 2018-19 Adidas Home Kit

River Plate 2018-19 Adidas Home Kit

River Plate and adidas Argentina revealed the club's new 18/19 home football shirt. The new home kit will be used during the 2018–19 Argentine…
Parma 2018-19 Errea Home Kit

Parma 2018-19 Errea Home Kit

History, tradition and pride. Parma Calcio’s new Home Kit for the 18/19 season designed by Erreà is a homage to the club’s roots. The kit consists of…
Parma 2018-19 Errea Away Kit

Parma 2018-19 Errea Away Kit

Parma Calcio and Erreà presented the new away kit that the Crociati will wear during the 18/19 season that marks the return to Serie A. The kit with…
Parma 2018-19 Errea Third Kit

Parma 2018-19 Errea Third Kit

Parma Calcio and Erreà presented the new third kit that the Crociati will wear during the 18/19 season that marks the return to Serie A. The 2018-19…
Aston Villa 2018-19 Luke 1977 Third Kit

Aston Villa 2018-19 Luke 1977 Third Kit

Aston Villa's electric claret and blue third kit for the 18/19 season has been revealed. The club's first third kit for a decade, their innovative…
Real Betis 2018-19 Kappa Home Kit

Real Betis 2018-19 Kappa Home Kit

Real Betis revealed the new Kappa home shirt for the 18/19 season. The new home kit will be used during the 2018–19 La Liga season, which will be the…
Real Betis 2018-19 Kappa Away Kit

Real Betis 2018-19 Kappa Away Kit

Real Betis revealed the new Kappa away shirt for the 18/19 season. The new away kit will be used during the 2018–19 La Liga season, which will be the…
Napoli 2018-19 Kappa Third Kit

Napoli 2018-19 Kappa Third Kit

This is the new Napoli 18/19 Third Kit by Kappa. Its particularly soft and fresh material provides the body with a unique level of comfort for a…
Napoli 2018-19 Kappa Away Kit

Napoli 2018-19 Kappa Away Kit

This is the new Napoli 18/19 Away Kit by Kappa. Its particularly soft and fresh material provides the body with a unique level of comfort for a…
Portsmouth 2018-19 Nike Third Kit

Portsmouth 2018-19 Nike Third Kit

Portsmouth FC revealed the club’s new third kit by Nike for the 18/19 campaign. Kenny Jackett’s side will be dressed in a stylish black outfit for…
Hull City 2018/19 Umbro Third Kit

Hull City 2018/19 Umbro Third Kit

Hull City revealed the club's new third kit by Umbro for the 18/19 season. A bright white shirt, which follows on from a number of popular white away…
Sydney FC 2018-19 Puma Third Kit

Sydney FC 2018-19 Puma Third Kit

Sydney FC have unveiled their new Puma third kit for the Hyundai A-League 18/19 Season. The navy blue third kit has a slim-fit shirt and is fashioned…
Sydney FC 2018-19 Puma Away Kit

Sydney FC 2018-19 Puma Away Kit

Sydney FC have unveiled their new Puma away kit for the Hyundai A-League 18/19 Season. The away kit is a predominantly white design with sky blue…
Sydney FC 2018-19 Puma Home Kit

Sydney FC 2018-19 Puma Home Kit

Sydney FC have unveiled their new Puma home kit for the Hyundai A-League 18/19 Season. Reminiscent of the jersey worn during their double-winning…
Mamelodi Sundowns 2018-19 Puma Third Kit

Mamelodi Sundowns 2018-19 Puma Third Kit

Puma unveiled a blue Mamelodi Sundowns third kit for the 18/19 season, as a tribute to the Vodacom Bulls. The design of the kit continues the Beat of…
Melbourne City 2018-19 Nike Third Kit

Melbourne City 2018-19 Nike Third Kit

Melbourne City FC launched the new season’s 18/19 third kit at the new 5-Storey Nike Phantom Pyramid in Melbourne. For the first time in its history,…
Melbourne City 2018-19 Nike Home Kit

Melbourne City 2018-19 Nike Home Kit

Melbourne City FC launched the new season’s 18/19 home kit at the new 5-Storey Nike Phantom Pyramid in Melbourne. This 2018/19 Melbourne City FC…
Tottenham Hotspur 2018-19 Nike Third Kit

Tottenham Hotspur 2018-19 Nike Third Kit

The new Tottenham Hotspur 18/19 third kit by Nike has been revealed. For its season-opening away match, Tottenham Hotspur will debut the club's…
Leeds United 2018-19 Kappa Away Kit

Leeds United 2018-19 Kappa Away Kit

Leeds United have unveiled the club's new away kit for the 18/19 season. The new away shirt is navy blue in colour featuring a white club crest and a…