Football Shirt Culture.com

Following up from their ground breaking Africa Unity Shirt, Puma have released a striking pair of football boots on the same initiative!

The Puma Unity King XL is the pinnacle of Puma’s Unity initiative, which will be available through the FSC Shop. Striving for a continent-wide feeling of harmony across Africa through love of football, Puma are doing their bit to show that Africa is ready to host the World Cup with open arms, as well as supporting the Play for Life campaign and the UN’s Year of Biodiversity.

Puma will use a percentage of the proceeds from the Puma Unity King XL  to fund its Soul of Africa program. In this program, PUMA will buy African-made soccer balls to create local jobs, then will distribute these balls to schools in Nigeria, Ghana, Cameroon and South Africa.

The contrasting detail stitching, coloured studs and soleplate give the whole boot a sort of understated fun feel, and represent the unity of these bold colours working in harmony.