The Norwegian football federation unveiled their new crest (and a new shirt). "Recommended Norway" is responsible for the design, while Peter Horridge has drawn the emblem. The same man is behind the logos of Liverpool, the Premier League and the England badge.
The Norwegian flag has been a national icon since the 1920s. With the flag on the chest, the Norwegian national teams had many proud moments. But now is the time for a new era where a new chapter is to be written into the history books. And this time, a new emblem to replace the Norwegian flag. Only 7 of the world's 50 best national teams are using the flag active in its emblem.
"We have long looked at how other nations have used their own identity within the symbols of their national teams, and assessed whether this could be an option for our national teams. Now, we believe that the time is right, and we are brilliant satisfied with the result, "said Karen Espelund, secretary general of the Norwegian Football Association.
" The challenge was to find an emblem that best can create a new identity to the Norwegian football and at the same time safeguard the Norwegian heritage and history. "
The new emblem has a heraldisk background, and take inspiration from Viking times.
It is immediately recognizable as Norwegian and is communicating strength, control and performance, "says senior designer Bjørn Høydal.
.
{PollDaddy id=626186}




Comments
Excellent design, if anything the shape and theme have been taken from the England badge...
If it were MLS it would have a soccer ball prominently featured because apparently folks here are too dumb to figure out what sport it is otherwise.
How is this so MLS?
I see Norwegen culture coming thru in this design.
And no way in hell does it look anything like the English badge......
Not everything evoloves around the Poms!
I think this is a great design.
I quite like the Norwegian badge but the MLS comparision is valid if only because it has that \"designed to within an inch of its life\" feel about it.
BTW this is a public forum so I won\'t go into detail just what I would like to do to the committee of cretins who decided the world famous three lions had to have \"England\" written over the top. Disgraceful.
but i\'ve read that most Norwegians dislike it. They think it\'s not done to change the previous crest after more than 80 years and they even threaten to not buy the new jersey till the old crest is back
NE Revolution\'s badge is the most beautiful soccer badge ever created....
At least with the new badge, you won\'t have the NFF and Flag seals floating around arbitrarily ... Unlike the last kit, where the NFF was on the top of the shoulder, and printed, not emboidered.
This is horrible! Why would the federation cave in so easily? That badge was BRILLIANT! One of the best EVER, IMHO.
I was poised to drop $200 USD on the new shirt as soon as it hit the Oslo shops .. but now? I love my team, but that badge was damn impressive.
The NFF management has decided that a new emblem will be devised for the national teams, with the Norwegian flag as part of it.
NFF President Sondre Kåfjord promised that feedback will be taken into account in a further process of developing a new emblem. The launch of a new emblem on Tuesday has provoked strong debate in the last few days. The NFF management is using the points of view that have come out as a background to the debate, and concluded that the teams will play with the flag on their shirts until a new emblem is finally ready.
\"We have decided to work to develop a new emblem to include the flag, so that players can continue to play with the flag on their shirt\", said the President. The debate has confirmed a strong engagement with Norwegian international football and the position of football in Norway.
\"The engagement shows that the national teams are important flag-bearers for the Norwegian people, and there are many people who are not pleased with the new emblem and want the flag back on the shirts, so it\'s something we have to take seriously. I can promise that the contributions will be taken into account in the further process to shape a unique identity for Norwegian international football\", said Kåfjord.
http://www.fotball.no/t1.aspx?p=51831&x=1&a=227085
Also: What the hell do dragons have to do with Norway? This still puzzles me....
Well, I hope all of you proud, proud Norwegians can live with your decision. Yes, yes, cast off this badge as rubbish. But don\'t come crying when the \'new\' badge the NFF comes up with looks exactly like Sweden\'s.
But I guess that would be rather appropriate, no? Nothing like mimicking one\'s big brother to create your own identity, eh?
(And really, did no one look at the video? Did moving the flag from the chest to the back really cause for such public outcry?)
I really don\'t like how Norge is written,tis is very MLS
and also the shape on the right is too much MLS
Anyway is not so bad,the dragon is good and also the NFF old badge in the middle is brilliant.
But noway..it make me think to an american soccer team
Seen it on ebay today I think :woohoo: