
We showed you a picture of a leaked Celtic 13/14 home football shirt yesterday and today Celtic announced that the new shirt sponsor will be Magners from the start of the 2013/14 season. Celtic Football Club signed a three-year shirt sponsorship with Magners, the premium international cider brand.
Magners has a strong track record of engaging fans via successful and innovative sponsorships across rugby, football, comedy and music and is currently working with Celtic to develop a range of initiatives to support its partnership with the club.
Celtic Chief Executive Peter Lawwell welcomed Magners’ commitment. He said: "On behalf of everyone at Celtic, I am delighted to welcome Magners as the club’s new shirt sponsor.
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"This partnership is magnificent news, not only for Celtic but also for Scottish football. We are proud to be successfully leading Scottish football at home and in Europe.
"The desire of a brand with Magners’ stature to support the club is a measure of how much positivity there is around Celtic in our 125th year. I look forward to a long and successful partnership with Magners and I’m sure every Celtic fan will welcome their support.”
Tom McCusker, Managing Director of Magners, looks forward to a successful partnership. He said: “Magners is a premium brand with huge ambition both at home and abroad, available in over 40 markets worldwide including key cider growth territories like the US, Australia, Canada and Asia.
"There is, therefore, a great fit with Celtic Football Club who also enjoy great success and popularity domestically and internationally. Everyone at Magners is looking forward to working with Celtic and its fans over the coming years in what promises to be an exciting time for the club and our brand.”
Celtic Announce Magners Shirt Sponsor Deal




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Comments
Your lot just claim to be Irish who love
The ira and your club accepts in
Hate sponsors on the hoops but it's inevetable. Should be a good deal in the long run
That would explain the scandal at the club in the 60s and 70s that was swept under the carpet by the club owners.
On the flipside...suppose this is an improvement from the Tennants sponsorship from Celtic, Magners will look pretty awsome on the shirts! But other questions arises, does this mean The Rangers will have the same sponsorship too? Or is this the end of the whole joint old-firm shirt sponsorships?
Oh right! Well thank you for the information sir :) This should be interesting to see, counting that this is the first time since 1999 the old firm has had seperate sponsorships and all. So, odds on for Rangers to have Sports Direct as the their shirt sponsorship next season?
Why don't you go home?
Great shirt sponsor for a great team. Only Guinness could have been probably better.
BELTER
Yeah he knew you were a baw bag!
He knew that 4 decades after his reign at Celtic:
they would top the league, be reigning champions, be in the best-16 top flight of europe and they are the only real club in Scotland letting alone Glasgow. Basically the same situation as in the 60s and large part of the 70s.
Yep, I guess big Jock really knew that he opted for the No.1 Club in Scotland with unbroken history. The first british club to raise the CL trophy (which was called different then of course), only scottish club to win this trophy. Best club in Scotland and in a couple of years the club with most championships in Scotland and UK.
Proud to call myself a Celt
proud to be a ira supporting scum?
Oh yes, they are and they were british of course.
Even after 2014 they will be, as Scotland is on the British Isle.
Northern Ireland is - btw - therefore not british. It is in Ireland. And after the "Great Britain" thing ceases to exist, they can not even call themselves brit for that reason.
If you stick to the usual THE SUN, DAILY MAIL black and white ideology(I know most Sevconians do, as their intellectual capacity is...let´s say...humble) then all people who are of an irish heritage or are proud of an irish heritage must be republicans letting alone IRA (official or provisional?) supporters. Also germans are fascs etc.
But if you open you eyes, start reading instead of watching telly and binge drink then you´ll see the world is so much more difficult and interesting.
BTW why are taigs scum? Is the pope or any italian, french, soutern american etc. etc. catholic more scum, than the super prods of East Belfast nowadays in their tracksuits pelting their own police with stones, or the deceased Rangers fans in 2008 in Manchester @ the UEAFA Cup final?
Enlighten me
Northern Ireland is not in Btitain but in the United Kingdom of Great Britain and Northern Ireland which means citizens there can identify themselves as either British or Irish.
Showing your own intellectual capacity by guessing that Great Britain will soon be dissolved based on what. The majority of Northern Ireland want to remain in the union. The last poll carried out in Scotland showed a support of 30% for independance.
BTW the term "taig" means Irish catholic.
Always happy to educate.
If you can not comment like a normal human being then please do not comment at all. A humiliation to the rest of the OF support who are normal people.
Saying that, the Magners deal is the same as it was. Magners are run with the same company as Tenents. Its just a rebrand.
I mean tbh I am happy they are not throwing stones because some flag is lowered at a city hall somewhere in the north of ireland. Neiher do they beat up their wifes while typing their comments.
But some comments are a bit over the top, I assume. But I guess we´re just a big club and therefore are exposed to internet lowlifes and their comments.
After all, at the end of the day we are talking about:
football
It is not the same "compony"
1 down, 1 to go.
THIS X 1000
BLUE HUNS - DEAD CLUB
GREEN HUNS - WITHERING WITHOUT THE SECTARIAN "BANTER"