Everton announce Nike Kit Deal
Everton Football Club today confirms it has signed a three-year deal with global sportswear giant Nike.
Nike, whose existing portfolio of clubs includes Manchester United, Barcelona and Arsenal, will take over from Le Coq Sportif on Everton’s royal blue jersey for the 2012/13 season.
The sports giant will be the official and recognised technical partner on all of Everton’s match kits, which will go on sale here later this summer.
The new kit sponsorship deal, negotiated in close collaboration with the Club’s retail and merchandise partner Kitbag, represents Nike’s first association with Everton and will allow the Blues the opportunity to extend their retail opportunities.
Along with the exclusively designed kits for the 2012/13 campaign, Nike will also produce the Club’s official training wear and a Nike Pro Combat range.
Chief Executive Robert Elstone said: “Following all the speculation of the past few months, we are delighted to confirm that Everton is about to kick-off a new, three-year partnership with the world’s leading sportswear brand.
“We’re all excited by the prospect of working with Nike’s design, marketing and retailing teams and look forward to seeing some impressive, original kits and products, as well as being on hand to take advantage of new retail opportunities that we’ll be working with Kitbag to drive forward.
“Nike has an impeccable reputation and we are confident that our supporters will be excited by the new partnership, with all of us looking forward to seeing our new home shirt this summer.”
Marc Van Pappelendam, VP/GM of Nike UK & Ireland, said: “We at Nike are delighted to be entering into this partnership with Everton – they’re a prestigious Club with an illustrious history and we’re looking forward to equipping the team with their playing and training kits.
“Evertonians are renowned for their passion and we are excited about showcasing this in Everton’s range for 2012/13.”
Andy Anson, CEO of Kitbag, added: “We are absolutely delighted to be working with Nike as they become the official partner of Everton. This historic Club deserves to be with the best possible partners and there is no-one more appropriate than Nike.
“We are incredibly excited to be working with the Club and Nike together to create exciting new kits and other sports and fashion products which we hope Everton fans will be proud to wear.”
Thanks to Liam
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Comments
Hope for Everton's sake they get original designs and not those terrible teamwear designs
So don't get too excited - yet.
"Along with the exclusively designed kits for the 2012/13 campaign"
They will be getting exclusive kits, not 'second tier' kits
F**k off Gaz you prick!
Always hating on me all the time, and now hating on my team aswell??
Atletico Madrid, Aston Villa, and Celtic all get exclusive kits, and we're a bigger team than any of them, so we'll get the top teir kits along with Barca, Man utd, Juve, etc!
Yo Gaz take a look at Watford's trophy cabinet. Its basically just a 1984 F.A Cup final display. And we all know what happened that day, we whiped the floor with you!
The greatest day in your club's history is just a mear footnote in Everton's great history, with our several league and cup wins.
Think this bitter post has more to do with this.
Shame on you Gaz.
Show the Waz man some love now y'all!!!
And Celtic's kits have only been exclusive all round since last year. Before that it was a bog-standard kit each year except the 1967 anniversary year. They're exclusive now though.
I will be accepting your apologies when we see Tim Cahill modelling a shirt that will be worn by every other park team on Hackney Marshes.
And who was hating on who? I simply stated that it would be a "second tier" Nike deal as the article states:
"Marc Van Pappelendam, VP/GM of NIKE UK & IRELAND"
A third party subsidiary, not an exclusive deal.
However I'm big enough to admit if I am wrong about this, which I hope I'm not as Everton deserve a bespoke Nike kit, not the cheap nylon knockoffs that teams like Palace and Aberdeen wear.
Now go and run along and troll on someone else.
I agree mate! Teams like Swansea, Stoke, Aberdeen, Dundee Utd are all used for Nike and Adidas to advertise their catalogue of team kits. I can see Everton falling into that catagory.
Teams like Stoke and Swansea aren't the 4th most succesful English team though are they, you nugget!
Also the "laser cut" vent panels on their current away and 3rd kits is more proof.
you want another 3 line t shirt that almost every team has? yea totally should have gone with adidas.
Liverpool are leaving Adidas. Nike sponsor Celtic they had Rangers, Umbro sponsor Rangers they had Celtic. Spurs , Chelsea, West Ham, Fulham and Arsenal have worn Adidas and Umbro.
Umbro supplied both Rangers & Celtic for years before Rangers got the Admiral kit deal in 1990 untill 1992 when they had a big deal with adidas.
Umbro supplied BOTH Man Utd and Man City from 1992 until Man City moved to Kappa in 1997.
With Liverpool leaving Adidas, I expect Adidas to sign a big club to their stable. However, as a Chelsea fan, i have a low opinion of Adidas, and would rather be with Umbo. Whilst Nike make nice looking shirts they are less focused on a team tradional colours i.e. Man U with a black V and Arsenal with red sleeves
But I agree, Chelsea have had one good kit since we left Umbro and that was the 06/08 one, the rest have been cack and the material is awful, would rather have Umbro or Le Coq
Andy Gray is a cheating cnut!
Pick your kit out of a cataolgue, usually the man utd kit from 2 years ago...
See Dundee for reference...
I'm absolutely delighted with Nike, other than United's from last season I can't think of a bad kit that they've made
Anyway, you forgot the excellent cream third kit from last season. LCS have done three great Everton kits in my opinion - the current home, the 2009/10 away and the 2010/11 third. Current away kit is decent but fairly generic. At least they were Unique to Everton though, that will not be the case with Nike.
Shit, is that design for United's kit real?!!? I thought it was a piss-take or just a possibility, surely the club wouldn't allow that to hit the shelves??
Oh, it's real, I'm afraid.
Which will be hilarious.
evertons home kits at least have been nice the last few years, away ones were a bit ropey but sportif did an ok job
anyway to be fair with the way the finances are set up now its not about who makes them, its about how much they pay, where are the details of that?
Im not sure recycling 13 plastic bottles for polyester is a cheap process.......
i think adidas will go with a new big club in england to fill the space liverpool will leave behind.. i think man city.. but not next year
i'm not sure they will i think we will see more new brands coming into football kits like warrior with liverpool beacuse they are willing to let the club have a larger slice of the cake when it comes to selling shirts abroad. Which nike and adidas don't want it's the same with villa. Next season spurs will have Under Armour. these compaines are trying to break into the football market to establish themselves a big brands across europe and further, so are willing to take the intial loss.
NIKE～※！？
I think you'll find Dundee's kit is made by puma you ignorant plank.
Dundee United on the other hand....
I agree with this guy. My analagy:
Rangers + Celtic = Barnsley/Coventry/Derby/Peterborough
Motherwell + Aberdeen + Hearts + Hibs = Brentford/Notts County/Stevenage
The rest of the SPL = Tranmere/Scensoredhorpe/ Southend/ Oxford
That's not Celtic's fault! They've been trying for years to get into the English league. Swansea, Wrexham and Cardiff are there so why not Celtic.
Think of how much TV revenue they could bring, not to mention every away end sold out wherever they go?
In terms of the club itself, Celtic is right up there with Man Utd, Liverpool, Real Madrid, Juve and Barca with regard to fanbase. Celtic have supporters all over the world, especially in North America. Anyone that thinks that Everton are a bigger CLUB than Celtic are delusional fools.
Most Celtic trophies come from Scotland, Scottish league champions 45 time, Scottish cup 35, Scottish league cup 14. NOT EXACTLY HARD !