Football Shirt Culture.com

Torino FC, who signed a kit deal with kappa back in June, has secured a new 3-year shirt sponsorship deal with Renault Trucks, according to a recent announcement by the club.

Starting from last weekend, Torino shirts will show the logo of Renault Trucks. The new sponsored kit was worn for the first time in the match against Inter Milan (1-3)

The value of Tornino’s latest sponsorship is estimated at approximately 3 million Euro.

The truck company is already acting as sponsors for Olympique Lyonnais who won the last 7 titles in the French championship.

Producing cars since late 1898, the Renault corporation was founded in 1899 as Société Renault Frères by Louis Renault, his brothers Marcel and Fernand, and his friends Thomas Evert and Julian Wyer.