Nike Boca Juniors World Cup 2007 Campaign

Several of the more symbolic places of public highway of buenos aires light up a new campaign of Nike, that celebrates the participation of Boca in the World Cup for Clubs, in Tokyo, Japan.

The Billboard, using the neighborhood as central message, prays: "Japan, our second neighborhood", and show Palermo, Banega, Palace, Caranta and Paletta.

The photos show the players in defiant attitude, a typical Japanese style. Besides that, Nike also designed a limited edition shirt that commemorates the participation of Boca in Japan. The shirts will be available at the Nike Shops.

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Nike also designed a limited edition shirt that commemorates the participation of Boca in Japan. The shirts are available at the Nike Shops.

Several of the more symbolic places of public highway of buenos aires light up a new campaign of Nike, that celebrates the participation of Boca in the World Cup for Clubs, in Tokyo, Japan.

 

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