Southend United released a new 08/09 third shirt. The return of the yellow colour follows an absence of eight years.
The colour, which still remains popular with Southend supporters, was being worn yesterday against Scunthorpe United and the shirt is available for fans to purchase online from today.
Southend United anticipates a high demand for the third strip, which went on sale from 9:30am this morning.
You can also customise your third shirt with Blue printing for £10 and Coca-Cola patches for £6.