Flybe today announced an extended sponsorship deal with Southampton FC. The deal will run until June 2010 with further options to extend and underlines the airline's long term commitment to both the...

  According to the Guardian, Manchester city are aiming to strike a record sponsorship deal with Etihad, the national airline of the United Arab Emirates, after opening talks about an agreement that...

Puma is willing to listen to the sea of complaints about the new 09/10 Feyenoord shirts. The German kit manufacturer said it will be making adjustments to the design, after a storm of protest. On...

Flamengo fans have reacted furiously on the news that Ronaldo will be playing for rival Corinthians. They burned shirts with Ronaldo's face and quickly removed Ronaldo bumper stickers from their...

Ivan Gazidis, Arsenal's incoming chief executive who takes up his new role in January is considering renegotiating the club's kit sponsorship deals with Nike and Emirates as Gazidis believes that...

This is the Lazio 08/09 home shirt sponsored by PES 2009 and made by Puma.   PES 2009 will be the main shirt sponsor of Lazio at the 15th day of the Serie A championship. The biancocelesti will wear...

Feyenoord and Puma presented the new 09/10 home and away kits today, which Feyenoord will wear next season, starting from July 2009. The new kits are designedafter a dialogue between the...

Now, as announced earlier, the Polish football association has agreed a six-year technical sponsorship deal with Nike.  In layman's terms this means that Poland's next kit will be made by the US...

Adidas and David Beckham have once again teamed up to create this wonderful addition for the adidas Predator PowerSwerve line. The introduction of a comfortable ClimaCool design paired with the...

AS Monaco Football Club is now an exceptional ambassador for the international organisation Peace and Sport that encourages the practice of sport as an instrument of peace and social stability...