When designing football shirts you're dealing with a property which is culturally important to so many people world-wide.'

The fashion world may be awash with famous labels, but when it comes to world-wide exposure, the likes of Hugo Boss and Paul Smith have nothing on 33 year old Manchester City supporter, Darran Medley. Ultra-trendy David Beckham, for example, wears Darran's creations all the time. Indeed he wouldn't be seen on the pitch without them.

Classic Football Shirts