Stoke City announced that Macron are to become the Club’s official technical kit supplier from the 2016/17 Premier League season onwards.
The Potters have signed a five-year partnership with the Italian sportswear manufacturer, making it the biggest kit deal in the Club’s history.
Macron supply technical apparel to more than 40 professional clubs across the continent including Sporting Lisbon, Napoli, Lazio and Real Betis, as well as Crystal Palace.
Macron will provide unique bespoke designs each season for playing kits, training gear and leisure wear.
City Chief Executive Tony Scholes said: “We are delighted to be entering into a five-year partnership with Macron which, in commercial terms, is by far the biggest agreement with a kit supplier we’ve ever signed.
“Macron are a rapidly growing brand in a highly competitive market. They are a company with big aspirations which is another reason why our partnership is such a perfect fit.”
Founded in 1971, Macron are based in Bologna and have been providing professional sportswear to professional football teams for the last 25 years.
Macron Chief Executive Gianluca Pavanello added: “We are really excited about this new partnership with a top 10 club in what is renowned to be the most watched football league in the world. Our designers have been working round the clock in close collaboration with the Club to develop the new collection that we hope the players and fans will wear with pride.”