West Bromwich Albion will be getting firmly behind the World Cup Bid Team during Saturday's home clash with Newcastle - by adding 'England 2018' logos to the players' shirts.
The Baggies approached the Bid team to offer them the vacant space on the front of the players' shirts for this Hawthorns fixture (ko 5.30pm), which will be screened live on BBC1, back in July.
The proposal was immediately accepted and the Club are delighted to be playing their part in rallying support for England's hopes of staging the World Cup in nine years' time.
"We are delighted to be supporting the Bid campaign," said Albion Chairman Jeremy Peace.
"It would be a dream come true for every football fan in this country if we could earn the right to stage another World Cup and this is a great opportunity for us, as a club, to play our part in promoting such a great cause.
Albion's support for the Bid will go hand in hand with the full tribute planned at Saturday's game to honour the life and career of the last England manager to lead the country to a World Cup semi-final, Sir Bobby Robson.
"The Club very recently made a sizeable donation to the Foundation and we aim to raise further funds for Sir Bobby's charity by auctioning off all of the 18 shirts worn by our players on Saturday.