Atalanta Bergamasca Calcio and New Balance have unveiled the Atalanta 26/27 Third kit, introducing a light beige strip for the 2026–27 Serie A season.
Atalanta BC Kit Design & Inspiration
The New Atalanta BC jersey uses a Toasted Sesame base, with black and Taffy Blue providing the main contrasting colours. A black V-neck collar is edged with a narrow Taffy Blue stripe, with the same combination repeated around the sleeve cuffs.
Across the fabric is a tonal geometric jacquard pattern inspired by the Monumental Sundial, a rare 18th-century solar clock set into the stone floor of the Palazzo della Ragione portico in Bergamo’s Upper Town. The motif is worked into the main body of the jersey, with larger line-based graphics also appearing around the upper sleeves and side panels.
Atalanta’s 1964 crest is positioned on the left chest, while a black New Balance logo sits opposite. The front carries the red and white Lete shirt sponsor above black SNAI FUN branding.
Additional detailing includes “ATALANTA BERGAMO” beneath the rear collar in Taffy Blue and black, with GEWISS displayed in red across the lower back. New Balance DRYx branding appears near the front hem, alongside a small metallic New Balance label.
Technical Features
The Atalanta 26/27 Third jersey is made from 100% recycled polyester jacquard with a stretch component. Breathable mesh sections and engineered ventilation zones are incorporated into the construction to support airflow and freedom of movement during play.
Full Atalanta 3rd Kit details
The new Atalanta football shirt is paired with coordinating Toasted Sesame shorts, featuring the club crest and black New Balance branding on opposite legs, plus black and Taffy Blue detailing at the side splits. Completing the 2026/27 Third kit are matching socks with black and Taffy Blue trim at the top, black New Balance branding and additional black lettering through the calf.
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