Helsingborgs IF have unveiled their 2026 Home kit by Puma, with the new primary shirt set to be worn during the upcoming Swedish 2026 Superettan season.
Design & Inspiration
The new Helsingborgs IF jersey is presented in a red base with tonal vertical striping across the body. Blue detailing is applied to the fold-over collar and sleeve cuffs, providing contrast to the main colour. A white Puma logo is positioned on the right chest and sleeves, while the Helsingborgs IF crest appears on the left chest.
Across the front, the “Letusplay Group” shirt sponsor is displayed in white. The shirt features a standard short sleeve construction with a smooth fabric finish and a clean back panel for squad numbering and name application.
Technical Features
Performance is supported by Puma dryCELL technology, designed to wick moisture away from the body to help keep players dry and comfortable during matches. The shirt is also produced as part of Puma’s RE:FIBRE programme, using at least 95% recycled material sourced from textile waste and other used materials.
Full Kit details
The new Helsingborgs IF football shirt is completed with matching blue shorts and red socks to form the full matchday look for the Swedish side.
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