Juventus and adidas have unveiled their new 23/24 Away Kit, drawing inspiration from the majestic Monte Rosa.
This new jersey marks a departure from previous designs, presenting a predominantly white aesthetic that reflects the snow-capped peaks in the Italian Alps. The grey stripes and iconic Juventus pink create a rugged texture, mirroring the rocky cliff face of Monte Rosa that graces the skyline of Turin.
As for the technical aspects, the on-field version of the shirt features HEAT.RDY technology, ensuring optimal comfort for players during matches. On the other hand, the fan kit version incorporates AEROREADY technology, utilising breathable and moisture-absorbent materials to keep the body dry.
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View the: Juventus 2023-24 Home Kit
View the: Juventus 2023-24 Third Kit