PUMA Brazil and Palmeiras have revealed their new Home kit for the 23/24 season.
With the marketing campaign “Welcome to the Third Academy” or “Bem-vindos à Terceira Academia” in Portuguese, the launch celebrates the “First and Second Academies”, historical squads that marked the decades of 1960 and 1970, and the new “Third Academy”, referring to the current moment of the club, which has won several important titles in recent years
Inspired by the uniform from 1973, the year in which the team won the Brazilian Championship, the jersey features a straight collar and ribbed cuffs, replicating the 1973 pattern in a bolder, more contemporary execution in neon green. A sublimated application print of a star pays homage to recent achievements, centered on the chest to receive the 2022 Brazilian Championship badge.
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For the first time, PUMA and Palmeiras bring to the market three different versions of the new uniform: Player, Supporter and Stadium, which have different details, technologies and finishes to meet supporters' different needs. The HOME and AWAY Player jersey feature Jacquard fabric and PUMA crest, star and Palmeiras badge in TPU and the PUMA’s dryCELL technology. The Player jersey is the same used by the players on pitch.
View the: Palmeiras 2023-24 Away Kit
View the: Palmeiras 2023-24 Third Kit