This is the new Sunderland AFC 25/26 Away kit by Hummel, the first to be unveiled ahead of the club’s return to the Premier League.
Inspired by the 1989 to 1991 away shirt worn by Marco Gabbiadini and Eric Gates, the new design connects to Sunderland’s maritime identity, incorporating a pattern based on the view of the Roker Beach lighthouse through the ‘C’ Sculpture. This detail is woven into the fabric to reflect the city’s ties to the sea.
The phrase ‘City by the Sea’ is stitched on the back of the neck. Inside the collar, lyrics from The Lake Poets pay tribute to the club’s coastal roots, reading ‘Yes, I come from a city by the sea and its shores and its waters have become a part of me.’
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The shirt features a blue base with a bespoke tonal pattern, white Hummel chevrons on the shoulders, a red and white trim on the collar, and the W88 sponsor on the front. It is paired with matching shorts and socks, completing the secondary kit for the 25/26 season.
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