Chelsea put their shirts on change in image makeover

Adidas is the favourite to land the deal because Nike is tied into a long-term relationship with Manchester United, while Reebok (Adidas)supplies Liverpool. Chelsea are also looking for a new shirt sponsor to replace Emirates, the airline company whose...
02 December 2006

Sportswear industry Offside! on workers’ rights

are represented by players’ associations, sportswear workers should be allowed to form unions," Dent said. Oxfam says that Reebok has done the most to uphold sportswear workers' rights in Asia while other big brands such as Nike, adidas, Puma and Asics...
20 November 2006

The history of Umbro

London Stock Exchange as UMB. Its major competitors include Adidas, Lotto, Nike, Puma, and fellow North West England maker Reebok. UMBRO currently supplies playing and training kit to the England National Team and UMBRO's relevant international...
05 November 2006

The history of Adidas

of the U.S. market share, Adidas’ fell to only 2% by 1993. As Louis-Dreyfus puts it, "All I did was borrow what Nike and Reebok were doing. It was there for everybody to see. New sales and marketing strategies pave the way for the successful turnaround....
27 October 2006

Fake match-worn shirts guide

is no set standard or guide in spotting a matchworn/player shirt because every manufacturer is different i.e Adidas, Nike, Reebok, Puma etc There is a notable difference from a replica shirt so if you buy a shirt and its exactly the same as a replica as...
01 October 2006

Football shirt sponsorship

much more international. Sponsors like Sanderson, Thistle Hotels and the Evening Gazette of Middlesbrough have given way to Reebok, Chang (a Thai beer) and Spanish building and property group Llanera. Mobile phone groups have been the most prominent...
24 August 2006

World cup 2006 Adidas, Nike and puma

Coast,Paraguay,Poland ,Arabia, Switzerland, Togo andTunisia There are rumours Nike may respond to Adidas's acquisition of Reebok by buying Puma. Puma was created in 1948 by Rudolf Dassler, estranged brother of Adi Dassler. The two companies still have...
19 August 2006