(9 min, starts after 25 sec.) As the 2006 FIFA World Cup approaches, sporting goods company Adidas unveiled two giant interactive multimedia orbs equipped with vanguard technology and featuring a stunning design. The main concept behind the Adidas Eye...
into football in the early 1990s and has been steadily expanding its share of the market, catching up with German rival Adidas. "There is an ongoing battle between Nike and Adidas to sign up the very top teams," said Nigel Currie, director at sports...