Adidas extend River Plate Kit Deal until 2021

Adidas has extended its kit deal with River Plate with the most expensive kit deal in Argentinian football history.

The agreement extends the relationship between the two until 2021 in a deal worth $60m, or $10m per season.

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The German sports brand’s record investment surpasses that of rival Nike who supply the kits for River Plate’s cross-city rivals Boca Juniors, reported to be worth $8m annually.

 

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