Nottingham Forest have announced adidas as their official technical kit partner from the 2013-14 season.
The three-year deal brings the club and brand together after 22 years and will invoke fond memories of The Reds’ epic achievements in the late 1970s and early 1980s.
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The new range of adidas training wear will be worn by the players in pre-season and will be available to purchase in store or online before the season opener against Huddersfield Town.
Reds chairman Fawaz Al Hasawi said: “We are delighted to be joining up with adidas, the kit wear provider that supported Forest during the club’s most successful period.
“We hope that the renewal of this partnership represents a further sign of the good times returning to The City Ground.”
adidas senior manager Steve Holland said: “We are really pleased to have Nottingham Forest on board. There is a real history between the club and the brand but we are also excited by the plans Forest have demonstrated to us with regards to moving forward.
“We are delighted to be a part of what promises to be some exciting times ahead for Forest supporters.”
The deal was brokered by The Reds’ retail partner Kitbag as part of the wide-ranging retail agreement between them and the club.
Kitbag commercial director Ed Boardman added: “We’re delighted to have adidas on board for the next three years.
“There is a real history between adidas and Forest and we are proud to have helped bring the two together.”
Thanks to Daniel
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