Current sponsors T-Mobile have decided to step down following their four-year association with the club, although they will remain involved with the club.
Sign in or create an account to earn points for voting, keep track of your reviews, edit them, and more.
The Baggies, who are fourth in the Championship and in the semi-finals of the FA Cup, are already in discussion with a number of potential sponsors.
Baggies Sales and Marketing Director Tim Gardiner said: "Given the team’s performance in the league and FA Cup this season, becoming West Bromwich Albion’s main club sponsor is a fantastic platform for any brand on a national and international level.
"We have demonstrated our ability to deliver great value for our partners and we feel this is a great opportunity for a new organisation to benefit from a relationship with a club that has great ambitions on and off the field."
