West ham have struck a deal with umbro to be thier new kit maufacturers: West Ham's kit will be manufactured by British firm Umbro from next season.
The tie-up was announced in London as the Hammers come to the end of their three-year deal with Reebok. It will be the first time that West Ham have worn an Umbro kit - although the Cheadle-based firm did produce a kit for the club in the late 60s which was never worn.
Umbro have been making football kits since the mid-1920s, and their 'double diamond' logo is a brand now recognised worldwide. As well as producing West Ham's new kit they also provide clothing for the English and Irish national teams, as well as a number of leading European clubs.
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West Ham United today announced the signing of a Sponsorship Agreement with England kit manufacturers UMBRO for an initial three-year period.
UMBRO will be the exclusive supplier of the Hammers’ playing and training kit for the 2007/08, 2008/09 and 2009/10 seasons.
The exciting new deal marks UMBRO’s continued commitment to Football by sponsoring West Ham United, a Club steeped in rich heritage and dedicated to the development of young players.
West Ham United, who were courted by a number of high-profile kit manufacturers, will be joining Umbro’s UK portfolio of Clubs including, Everton, Rangers, West Bromwich Albion, Nottingham Forest, Heart of Midlothian, Sunderland, Linfield and Glentoran as well as International teams such as Olympique Lyonnnias, Santos, Independiente, Cruz Azul, CSKA Moscow, Besiktas. Gamba Osaka. In addition UMBRO are also the kit manufactures for the National teams of England, Sweden, Northern Ireland, Republic of Ireland and Norway.
West Ham United Chairman Eggert Magnusson says: “I am delighted to welcome UMBRO to West Ham United as our new Technical partner. We have worked very hard to find the right brand to match our ambition as a football club and believe that UMBRO will provide the perfect solution for all of our technical requirements.
“The deal is an exclusive agreement which means that only West Ham United club stores and whufc.com will stock the Club’s official UMBRO merchandise.
“Like West Ham United, UMBRO has a rich heritage and history in the game but is also committed to an exciting and innovative future, and we look forward to a long and successful partnership.”
UMBRO's Director of Football, Simon Marsh said “It is with great pleasure that we have now added West Ham United to our International portfolio of contracted teams.
“In the past eighteen months we have worked hard to implement our strategy of creating geographical representation within the United Kingdom and to add West Ham is fantastic news for the brand. They are also one of the few clubs who we have never had the privilege of working alongside in the past”
“It was evident from the outset that both parties had a desire to work together and I’m therefore delighted that this was achieved for an initial three year period. UMBRO hope this will be a platform for the Club to go on to achieve greater success both on and off the field of play.”