New Era has announced an official partnership with FC Barcelona, becoming the club’s global headwear licensee and launching an exclusive collection that brings together New Era’s century of design expertise and the identity of Barcelona.
The first release presents a range of caps featuring the FC Barcelona crest alongside the New Era flag. The collection includes the 9FORTY curved visor, the unstructured 9TWENTY, and the TRUCKER snapback, all designed in the club’s traditional colours. Each piece captures the link between sport and contemporary fashion, appealing to fans and collectors alike.
At the core of the launch is a special edition of New Era’s 59FIFTY cap, distinguished by its blue and garnet striped panels and yellow detailing on the visor and embroidery. The New Era logo appears on the left, while the club’s famous motto “Més que un club” is embroidered on the right side, symbolising pride in the team’s identity.
The partnership between New Era and FC Barcelona unites two global institutions with over a hundred years of heritage in sport, fashion, and culture. Additional designs will follow later in 2025, expanding the collaboration’s presence across lifestyle and football-inspired collections.
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